American Journal of Business and Management Research最新文献

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Exploring Consumer Purchase Intention Towards Green Electrical Equipment With Special Reference To Green Electrical Fan 探讨消费者对绿色电气设备的购买意向——以绿色电风扇为例
American Journal of Business and Management Research Pub Date : 2023-01-01 DOI: 10.15864/ajbmr.4302
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引用次数: 0
The influence of brand knowledge and online advertising on purchase intention towards wireless headphones 品牌知识和网络广告对无线耳机购买意愿的影响
American Journal of Business and Management Research Pub Date : 2023-01-01 DOI: 10.15864/ajbmr.4303
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引用次数: 0
An Exploratory Study on the Expansion of OTT (Over the Top) Platforms and Shifting Consumer Preferences OTT (Over the Top)平台扩张与消费者偏好转变的探索性研究
American Journal of Business and Management Research Pub Date : 2023-01-01 DOI: 10.15864/ajbmr.4305
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引用次数: 0
AI based Transformation on Real Banking System 4.0 基于AI的实体银行系统4.0改造
American Journal of Business and Management Research Pub Date : 2023-01-01 DOI: 10.15864/ajbmr.4301
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引用次数: 0
Examining the role of meme marketing on purchase intention - A social media marketing perspective 模因营销对购买意愿的影响——基于社交媒体营销的视角
American Journal of Business and Management Research Pub Date : 2023-01-01 DOI: 10.15864/ajbmr.4304
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引用次数: 0
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