{"title":"Diseño del envase del producto: Sal Parrillera \"Tía Lucas\", en la ciudad de Cuenca, 2023","authors":"Blanca Johanna Zambrano Triviño","doi":"10.36500/atenas.2.006","DOIUrl":"https://doi.org/10.36500/atenas.2.006","url":null,"abstract":"The present study on the design of the packaging for the product Sal Parrillera \"Tía Lucas\", in the city of Cuenca, which is an innovative venture in the ancestral gastronomy, where it allows seasoning meats with a fusion of flavors and natural and exceptional ingredients. The general objective of this research is: To design the packaging of the product Sal Parrillera \"Tía Lucas\" through the design thinking tool for the contribution of the brand positioning. The methodology used is a qualitative study to know the tastes and preferences of potential users related to the field of Marketing, for the design of the packaging the Design Thinking tool was applied, for the validation of the final result the focus group technique is applied. As a result, a packaging proposal was obtained with characteristics of ease of use, recyclability, resistance and attractiveness. Within the project it is considered as an initial stage of the brand. The packaging prototype contributes to the positioning of the brand, taking into account that \"Tía Lucas\" Grill Salt is a new and innovative enterprise.","PeriodicalId":475875,"journal":{"name":"Atenas Revista Científica Técnica y Tecnológica","volume":"55 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135758405","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Clasificación binaria de artículos científicos basada en Regresión logística.","authors":"Esteban Pangol","doi":"10.36500/atenas.2.007","DOIUrl":"https://doi.org/10.36500/atenas.2.007","url":null,"abstract":"The objective of this project is to apply a binary classification model based on the Logistic Regression algorithm for the analysis of scientific articles. To begin with, information was collected from various scientific repositories, such as the Institute of Electrical and Electronics Engineers Inc, American Society of Civil Engineers (ASCE), among others. A spreadsheet was used to carry out this compilation. For the execution of the project, a data filtering process was carried out manually in the first instance, in order to eliminate files that did not allow access to the repositories and other problems that could affect the development of the project. Based on the information collected, a process of labeling the data in different columns using values of 0 and 1 was carried out. This procedure allowed the creation of variables to carry out a binary classification that suited the requirements of the project. After this stage, Python was selected as the programming language and the Google Collab tool was used to work more efficiently as a team. Various preprocessing techniques were applied to refine the information and prepare it for later use. Once these changes were made, the variables to be used in the analysis were selected and all the necessary requirements were established to obtain a favorable analysis. Finally, when the results were obtained, it was found that the model used was adequate for working with this information, obtaining very satisfactory data.","PeriodicalId":475875,"journal":{"name":"Atenas Revista Científica Técnica y Tecnológica","volume":"34 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135758431","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Implementación de un Modelo de Regresión Lineal Múltiple aplicando (PLN) para predicción de artículos científicos.","authors":"David Crespo","doi":"10.36500/atenas.2.008","DOIUrl":"https://doi.org/10.36500/atenas.2.008","url":null,"abstract":"This article explains the importance of multiple linear regression in different applications, such as natural language processing and time series forecasting. Its relevance in the creation of intelligent tutoring systems that adapt to the individual needs of students is highlighted. The theoretical framework on regression models is presented, from simple linear regression to multiple linear regression, and the different types of variables involved in the model are described. In addition, the types of data, data preparation techniques, model evaluation, and methodology used in data analysis work are discussed. The crisp-dm methodology was applied, which is divided into six phases: collect data, prepare the data, model, evaluate, implement and maintain. The process of data collection and labeling of the IoT data, the loading and visualization of the database, and the techniques used in the cleaning and transformation of variables are described. Some common data preparation techniques and measures used to assess the quality of model fit are also explained.","PeriodicalId":475875,"journal":{"name":"Atenas Revista Científica Técnica y Tecnológica","volume":"44 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135759574","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Industrialización de productos lácteos como resultado de la práctica preprofesional de los estudiantes de la carrera de Producción","authors":"María José Jiménez","doi":"10.36500/atenas.2.005","DOIUrl":"https://doi.org/10.36500/atenas.2.005","url":null,"abstract":"Abstract: This research work demonstrates the good academic practices that have generated a positive impact on the Institution, students and the social environment, through the proper management of technical processes and models of production of cheese, yogurt and other products at the Hacienda Agusbella, in the municipality of Rumipamba located in the Rumiñahui Canton, through entrepreneurial and innovative actions with the community. The ISTS has a pilot plant for the manufacture of products derived from the main raw material (milk) produced in the sector, allowing producers to comply with the quality standards demanded by the market, obtaining dairy products without losing the essence of the use of traditional techniques for its production.","PeriodicalId":475875,"journal":{"name":"Atenas Revista Científica Técnica y Tecnológica","volume":"141 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135758411","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Reflexiones acerca de la función de vinculación en la educación tecnológica como potenciadora de proyectos de innovación","authors":"Irina Naranjo","doi":"10.36500/atenas.2.002","DOIUrl":"https://doi.org/10.36500/atenas.2.002","url":null,"abstract":"Community linkage, connected with the rest of the substantive functions of higher education, is what allows enabling the needs of the environment to be channeled and rendering them into projects and activities that lead to the resolution therein. As a result of this interaction, the bases are created to design and implement innovative processes, products and services and thus contribute to the enhancement of the business sector and other institutions involved. The linkage process must be guided by an effective management that allows the identification of these innovation needs and motivate the actors of the academy to work together with the beneficiaries in the resolution of these potentials. Integrating projects are an interesting response to the innovation demands of the productive sector.","PeriodicalId":475875,"journal":{"name":"Atenas Revista Científica Técnica y Tecnológica","volume":"26 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135759556","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"La integración de indicadores financieros tradicionales, indicadores de valor e indicadores no tradicionales en el análisis de desempeño empresarial: una revisión documental","authors":"María Fernanda Aguirre Naula","doi":"10.36500/atenas.2.001","DOIUrl":"https://doi.org/10.36500/atenas.2.001","url":null,"abstract":"This literature review focuses on the integration of traditional financial indicators, value indicators, and non-traditional indicators in the analysis of business performance. It emphasizes the importance of considering these different types of indicators to obtain a comprehensive view of corporate performance. Traditional financial indicators are complemented by value indicators, which assess long-term wealth creation, and non-traditional indicators, which include aspects such as customer satisfaction and corporate social responsibility. The integration of these indicators allows for more informed and strategic decision-making. Corporate decision-making must adopt a holistic view that incorporates different analysis approaches. When building non-traditional indicators, factors such as company size, sector, and strategic planning need to be taken into account. In addition, comparisons with other organizations in the same sector should be made to assess whether a company is achieving success, especially for non-traditional indicators where the aim is to find companies with similar characteristics.","PeriodicalId":475875,"journal":{"name":"Atenas Revista Científica Técnica y Tecnológica","volume":"46 12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135758398","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Protección de datos mediante el uso de técnicas de criptografía para garantizar la confidencialidad","authors":"Marcelo Monteros","doi":"10.36500/atenas.2.003","DOIUrl":"https://doi.org/10.36500/atenas.2.003","url":null,"abstract":"Abstract: In the era of digitization, it is essential to guarantee the confidentiality of information at all stages of its life cycle, from its creation to its use and destruction. It is important to consider that much of the information is confidential for a certain period of time, so its access and restricted use must be guaranteed exclusively to authorized personnel. In this context, this work focuses on the proposal to implement software that uses a proven cryptographic technique to ensure data confidentiality. This solution offers an alternative for the secure transfer of data or information between devices, allowing such data to be transported confidentially, regardless of the medium used. After extensive analysis, the AES cryptographic algorithm has been selected. This algorithm has proven to be one of the most secure and has been implemented using the Python language with the cryptodome library. The choice of this algorithm is based on research supporting its reliability and robustness. Finally, this paper addresses the prevailing need to protect the confidentiality of information in a digital environment. It proposes the implementation of a software that uses the AES cryptographic algorithm to guarantee the security of the data, allowing its confidential transport between devices.","PeriodicalId":475875,"journal":{"name":"Atenas Revista Científica Técnica y Tecnológica","volume":"359 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135758432","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Lista de Comprobación para verificar que un Service Level Agreement (SLA) de servicio de la nube firmado por una PYME en Ecuador garantiza la seguridad y protección de datos","authors":"Mónica Galarza","doi":"10.36500/atenas.2.004","DOIUrl":"https://doi.org/10.36500/atenas.2.004","url":null,"abstract":"Data security and protection in the contracting of cloud services carried out by Ecuadorian (SMEs), requires knowing a series of necessary parameters that allow the user to identify a suitable provider in order to minimize the risks involved in storing information outside their own infrastructure, so as a result of this study, Ecuadorian SMEs are provided with a Checklist to verify the Levels of Service Agreements in such a way that the provider guarantees the security and protection of their data without implying explicit technical knowledge. To prepare the checklist, aspects such as: Types of cloud services, analysis of the main risks to which Ecuadorian companies have been exposed when contracting cloud services, and mapping of current Ecuadorian regulations have been analyzed vs. the main security risks identified (availability, access control, architecture, compliance with the standard) and finally, different international standards related to information security have been analyzed, focusing on the recommended controls in general information security as well as the information security of the cloud computing service.","PeriodicalId":475875,"journal":{"name":"Atenas Revista Científica Técnica y Tecnológica","volume":"14 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135759558","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}