Sponsorship in Marketing最新文献

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Evaluating sponsorships 评估赞助
Sponsorship in Marketing Pub Date : 2020-03-11 DOI: 10.4324/9780429325106-11
T. Cornwell
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引用次数: 0
How we got here 我们是如何走到这一步的
Sponsorship in Marketing Pub Date : 2020-03-11 DOI: 10.4324/9780429325106-2
T. Cornwell
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引用次数: 0
Ambushing 伏击
Sponsorship in Marketing Pub Date : 2020-03-11 DOI: 10.4324/9780429325106-12
T. Cornwell
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引用次数: 0
Relationships – beginning, managing and ending 关系——开始,管理和结束
Sponsorship in Marketing Pub Date : 2020-03-11 DOI: 10.4324/9780429325106-13
T. Cornwell
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引用次数: 0
How sponsorship works 赞助如何运作
Sponsorship in Marketing Pub Date : 2020-03-11 DOI: 10.4324/9780429325106-7
T. Cornwell
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引用次数: 0
Becoming partners 成为合作伙伴
Sponsorship in Marketing Pub Date : 2020-03-11 DOI: 10.4324/9780429325106-4
T. Cornwell
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引用次数: 1
Public policy and social responsibility in sponsorship 赞助中的公共政策和社会责任
Sponsorship in Marketing Pub Date : 2014-07-17 DOI: 10.4324/9781315816371-13
T. Cornwell
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引用次数: 0
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