Review of Integrative Business and Economics Research最新文献

筛选
英文 中文
Profiling Monastery Tourists based on Memorable Experiences, Place Identity, Satisfaction, Intention to Revisit and Intention to Recommend 基于难忘体验、地点认同、满意度、重游意愿和推荐意愿的寺院游客特征分析
Review of Integrative Business and Economics Research Pub Date : 1900-01-01 DOI: 10.58745/riber_11-1_t21-036
I. Kamenidou, Aikaterini Stavrianea
{"title":"Profiling Monastery Tourists based on Memorable Experiences, Place Identity, Satisfaction, Intention to Revisit and Intention to Recommend","authors":"I. Kamenidou, Aikaterini Stavrianea","doi":"10.58745/riber_11-1_t21-036","DOIUrl":"https://doi.org/10.58745/riber_11-1_t21-036","url":null,"abstract":"The research presented in this paper profiles monastery tourists based on memorable tourism experiences, place identity, satisfaction, intention to revisit, and intention to recommend. Subjects of the research were two monasteries (Monastery of Panagia Soumela in Trapezounta Pontos, today Trabzon Turkey, and the new Panagia Soumela, Imathia, Greece) and two monastery complexes (Agio Oros or Holly Mountain and the Meteora). A quantitative research took place via a questionnaire employing a non-probability sampling method and a mixed method data collection technique. The final sample consisted of 780 participants. Data analysis included descriptive statistics, factor, reliability, cluster analysis, and chi-square tests. Three tourist segments that were profiled were extracted namely “the highly MTE achievers and favourable monastery tourists”, “the sufficient MTE attainers and semi-satisfied monastery tourists”, “the no meaning found, negatively positioned monastery tourists”. Marketing communication implications are discussed, aiming at promoting monastery tourism.","PeriodicalId":431232,"journal":{"name":"Review of Integrative Business and Economics Research","volume":"18 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122333148","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
相关产品
×
本文献相关产品
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信