Jobmark: Journal of Branding and Marketing Communication最新文献

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How the Digital Endorsement Campaign Affects Student’s Attitude towards a Cinema Theater Brand The Case of #JajanAsyikXXI on Instagram 数字代言活动如何影响学生对影院品牌的态度——以Instagram上#JajanAsyikXXI为例
Jobmark: Journal of Branding and Marketing Communication Pub Date : 2020-07-03 DOI: 10.36782/jobmark.v2i1.55
Qisti Qasthari, Wahyuni Pudjiastuti
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