N. I. K. Dewi, I. G. K. Gede, A. A. A. M. Kencanawati, I. Mataram
{"title":"Social Media Usage by Generation Z in Pre-trip Planning","authors":"N. I. K. Dewi, I. G. K. Gede, A. A. A. M. Kencanawati, I. Mataram","doi":"10.2991/ASSEHR.K.210424.036","DOIUrl":"https://doi.org/10.2991/ASSEHR.K.210424.036","url":null,"abstract":"Tourism marketing practices have gradually changed into more digital, thanks to the invention of the Internet and Communication Technology. It alters the notion of word of mouth to electronic word of mouth through social media applications. This study aims to investigate the Generation Z perceptions toward the usage of social media and its features in the pre-trip planning decision-making process. Why Generation Z? The reason is this generation is raised in the Internet era and they never experienced non-Internet era. For the purpose of this research Generation Z are those who were born in 1995-2000. The study applied a qualitative approach by administered questionnaires for data collection to Generation Z and analysed employing the descriptive method. The results suggest that Generation Z used the Internet mostly for accessing photo and video sharing sites by 70% and 68% respectively. Generation Z took into account mostly the content of social media, online review groups, and online recommendation from friends and relatives in the information search stage. Interestingly, they trust positive comments in the online travel community for granted and willing to share their travel experiences on community sites. The fake social media content is undeniably existing and future researchers should pay attention to this negative side of social","PeriodicalId":410544,"journal":{"name":"Proceedings of the International Conference on Applied Science and Technology on Social Science (ICAST-SS 2020)","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125616702","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Exploring Green Start-up Finance for Tourism Villages","authors":"I. Astawa, I. K. Suarja, T. Sukawati","doi":"10.2991/ASSEHR.K.210424.017","DOIUrl":"https://doi.org/10.2991/ASSEHR.K.210424.017","url":null,"abstract":"This study aims to assess green start-up finance in developing tourism villages in Bali. Green start-up finance has the aim of maintaining tourism sustainability by promoting environmental conservation issues. Investors do not all have an initial goal towards green issues in building a business even though this issue is an important issue in maintaining business. Data is collected through two stages, namely debt interviews and questionnaires. The results of the qualitative analysis were used to create a questionnaire to be distributed to the tourism village manager. Eighty managers from one hundred who have answered questionnaires delivered via e-mail and mail. Quantitative data were analyzed using descriptive statistics. The results of a qualitative study that green start-up finance has not yet appeared in the beginning in supporting the environment that arises are problems of economic improvement. Quantitatively, the tourism village manager on average sixty-five percent agrees that in green start-up finance activities include environmentally friendly products/ services, product/ service features, reputation, customer types, innovativeness, entrepreneurial motivation, market orientation, company growth, strategic issues, institutional entrepreneurship. The results of this study provide an overview for the managers of many topics involved in implementing green start-up finance and are indispensable in maintaining sustainable village tourism. These results can be further developed by linking with the local culture and the village economy.","PeriodicalId":410544,"journal":{"name":"Proceedings of the International Conference on Applied Science and Technology on Social Science (ICAST-SS 2020)","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133125827","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Rural Development","authors":"Primadona","doi":"10.14217/9781848592377-2-en","DOIUrl":"https://doi.org/10.14217/9781848592377-2-en","url":null,"abstract":"This paper reveals how the triple helix in rural development is dominated by Minang ethnic entrepreneurs. This research was conducted qualitatively by conducting interviews with every actor involved in rural development (government, academia and industry / entrepreneur / businessman). Research locations in West Sumatra by interviewing the government (related agencies, academics and entrepreneurs). As many as 20 entrepreneurs with the topic of rural development. Academics are also involved, namely by interviewing 4 academics as decision makers and also as researchers on entrepreneurship so far. The results of the study reveal that the Minang ethnic entrepreneurship plays a small role of the government in rural development. Many of the programs launched have not been in accordance with the needs of rural development. In fact, entrepreneurs who have contributed fully to entrepreneurial development in rural areas, both physically and in soft skills development. The limitation of this research is that all actors involved in rural development are still carried out in a small sample with in-depth interviews. For further research, it can involve large samples with quantitative methods. Keywords—triple helix, industry, qualitative, academics,","PeriodicalId":410544,"journal":{"name":"Proceedings of the International Conference on Applied Science and Technology on Social Science (ICAST-SS 2020)","volume":"61 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131480068","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}