{"title":"Stichwortverzeichnis","authors":"B. Swoboda, Hanna Schramm-Klein, T. Halaszovich","doi":"10.15358/9783800664511-561","DOIUrl":"https://doi.org/10.15358/9783800664511-561","url":null,"abstract":"","PeriodicalId":268393,"journal":{"name":"Internationales Marketing","volume":"28 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127163563","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Titelei/Inhaltsverzeichnis","authors":"B. Swoboda, Hanna Schramm-Klein, T. Halaszovich","doi":"10.15358/9783800664511-i","DOIUrl":"https://doi.org/10.15358/9783800664511-i","url":null,"abstract":"","PeriodicalId":268393,"journal":{"name":"Internationales Marketing","volume":"84 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124630910","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Grundlagen","authors":"B. Swoboda, Hanna Schramm-Klein, T. Halaszovich","doi":"10.15358/9783800664511-1","DOIUrl":"https://doi.org/10.15358/9783800664511-1","url":null,"abstract":"","PeriodicalId":268393,"journal":{"name":"Internationales Marketing","volume":"30 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114524041","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Optionen des Marktengagements","authors":"B. Swoboda, Hanna Schramm-Klein, T. Halaszovich","doi":"10.15358/9783800664511-67","DOIUrl":"https://doi.org/10.15358/9783800664511-67","url":null,"abstract":"","PeriodicalId":268393,"journal":{"name":"Internationales Marketing","volume":"28 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127612942","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Marktbearbeitung","authors":"B. Swoboda, Hanna Schramm-Klein, T. Halaszovich","doi":"10.15358/9783800664511-305","DOIUrl":"https://doi.org/10.15358/9783800664511-305","url":null,"abstract":"","PeriodicalId":268393,"journal":{"name":"Internationales Marketing","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130438628","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Optionale Betätigungsformen","authors":"B. Swoboda, Hanna Schramm-Klein, T. Halaszovich","doi":"10.15358/9783800664511-177","DOIUrl":"https://doi.org/10.15358/9783800664511-177","url":null,"abstract":"","PeriodicalId":268393,"journal":{"name":"Internationales Marketing","volume":"27 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122440261","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Implementierung, Koordination und Führung","authors":"B. Swoboda, Hanna Schramm-Klein, T. Halaszovich","doi":"10.15358/9783800664511-481","DOIUrl":"https://doi.org/10.15358/9783800664511-481","url":null,"abstract":"","PeriodicalId":268393,"journal":{"name":"Internationales Marketing","volume":"55 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130724847","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Literaturverzeichnis","authors":"B. Swoboda, Hanna Schramm-Klein, T. Halaszovich","doi":"10.15358/9783800664511-521","DOIUrl":"https://doi.org/10.15358/9783800664511-521","url":null,"abstract":"","PeriodicalId":268393,"journal":{"name":"Internationales Marketing","volume":"57 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124634003","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}