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Marketing international et mondialisation最新文献

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Chapitre 6. La politique internationale de la marque 第6章)。国际品牌政策
Marketing international et mondialisation Pub Date : 2010-03-01 DOI: 10.3917/dbu.croue.2010.01.0093
Charles Croué
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引用次数: 0
Chapitre 1. Marketing international, une dimension incontournable du management pour s'imposer au plan mondial 第一章的标题。国际营销是管理在世界范围内取得成功的一个重要方面
Marketing international et mondialisation Pub Date : 2010-03-01 DOI: 10.3917/dbu.croue.2010.01.0001
Charles Croué
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引用次数: 0
Chapitre 8. La politique internationale de communication 第八章。国际传播政策
Marketing international et mondialisation Pub Date : 2010-03-01 DOI: 10.3917/dbu.croue.2010.01.0121
Charles Croué
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引用次数: 0
Chapitre 2. Émergence et facteurs de mondialisation du marketing 第二章。市场营销的出现与全球化因素
Marketing international et mondialisation Pub Date : 2010-03-01 DOI: 10.3917/dbu.croue.2010.01.0013
Charles Croué
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引用次数: 0
Chapitre 5. La politique produit internationale 第五章。国际产品政策
Marketing international et mondialisation Pub Date : 2010-03-01 DOI: 10.3917/dbu.croue.2010.01.0075
Charles Croué
{"title":"Chapitre 5. La politique produit internationale","authors":"Charles Croué","doi":"10.3917/dbu.croue.2010.01.0075","DOIUrl":"https://doi.org/10.3917/dbu.croue.2010.01.0075","url":null,"abstract":"","PeriodicalId":179601,"journal":{"name":"Marketing international et mondialisation","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2010-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132494378","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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