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Fundamentals of Business Marketing Education最新文献

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Linking Content to Practice in the Business Marketing Course: A Reply to Commentary 企业市场营销课程内容联系实践:对评论的回复
Fundamentals of Business Marketing Education Pub Date : 2020-07-24 DOI: 10.4324/9781003063698-17
M. Hutt, T. Speh
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引用次数: 0
The Pedagogy of Executive Education in Business Markets 商业市场中的高管教育教学法
Fundamentals of Business Marketing Education Pub Date : 2020-07-24 DOI: 10.4324/9781003063698-7
N. Narayandas, V. Rangan, G. Zaltman
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引用次数: 1
Comparative Review of Business-to-Business Marketing Textbooks: A Commentary 企业对企业市场营销教材的比较评论
Fundamentals of Business Marketing Education Pub Date : 2020-07-24 DOI: 10.4324/9781003063698-24
Gul Butaney
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引用次数: 1
Master’s-Level Education in Business Marketing: Quo Vadis? 商业营销硕士教育:现状如何?
Fundamentals of Business Marketing Education Pub Date : 2020-07-24 DOI: 10.4324/9781003063698-11
James A. Narus, James C. Anderson
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引用次数: 0
Comparative Review of Business-to-Business Marketing Textbooks: A Commentary 企业对企业市场营销教材的比较评论
Fundamentals of Business Marketing Education Pub Date : 2020-07-13 DOI: 10.4324/9781003063698-27
Richard E. Plank
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引用次数: 0
Comparative Review of Business-to-Business Marketing Textbooks: A Commentary 企业对企业市场营销教材的比较评论
Fundamentals of Business Marketing Education Pub Date : 2020-07-13 DOI: 10.4324/9781003063698-25
M. Hutt, T. Speh
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引用次数: 0
Comparative Review of Business-to-Business Marketing Textbooks: A Commentary 企业对企业市场营销教材的比较评论
Fundamentals of Business Marketing Education Pub Date : 2020-07-13 DOI: 10.4324/9781003063698-26
James A. Narus
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引用次数: 1
Doctoral Programs in Business-to-Business Marketing: Status and Prospects 企业对企业市场营销博士课程:现状与前景
Fundamentals of Business Marketing Education Pub Date : 1998-12-16 DOI: 10.1300/J033V05N01_02
Erwin Danneels, G. Lilien
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引用次数: 10
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