{"title":"Synthesizing Winning Strategies: What Differentiates Experienced Designers in Crowdsourcing Markets?","authors":"Mikhail Lysyakov, S. Viswanathan","doi":"10.2139/ssrn.3820081","DOIUrl":"https://doi.org/10.2139/ssrn.3820081","url":null,"abstract":"Prior studies of online crowdsourcing platforms have examined participants’ behaviors and found that experienced designers are more likely to win in crowdsourcing contests. However, what gives experienced designers an edge in these contests is not well understood. Our study seeks to understand what differentiates experienced designers from other participants, with a particular focus on how they leverage information in open design contests. We use a large-scale empirical analysis employing deep-learning algorithms and find that, while experienced designers are similar to less-experienced designers in a number of ways, experienced designers are more adept at integrating information from several prior highly-rated submissions from other designers within a contest, while less-experienced designers are more likely to excessively imitate individual prior highly-rated submissions. We also find that experienced designers whose submissions are closer in similarity to a synthesized image of several highly-rated prior submissions, are more likely to win. Our results are consistent with prior work on recombinant innovations which finds that a majority of innovations happen by a synthesis or recombination of prior innovations, and that inventors and designers, as they gain experience, learn optimal recombination strategies. Our findings provide new insights into the winning strategies of experienced designers in crowdsourcing platforms and have implications for the design of such markets.","PeriodicalId":106465,"journal":{"name":"DecisionSciRN: Decision Making & Crowd Behavior (Topic)","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117138812","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"An Exploratory Investigation of Temporal Distance and Event Promotions: Effects on the Volunteer Call to Action","authors":"R. Reich, Leigh Ellington","doi":"10.2139/ssrn.3860355","DOIUrl":"https://doi.org/10.2139/ssrn.3860355","url":null,"abstract":"Pre-event promotion is an important tool for fund-raising campaigns, and sporting events. Local volunteers are often recruited to spread the word and solicit participation in community and cause related events. Frequent promotions with increasingly longer lead-times are techniques regularly employed to create event awareness and solicit participation. This study investigated the effects of temporal distance (distance between the promotion and the event) and its relation to a follow-through call to action of community volunteers. The use of a time horizon analysis in conjunction with Temporal Construal Theory provides insights to human decision-making behavior within a temporal distance context. The exploratory study investigated effects of temporal distance influencers and affective volunteer response to event activities. The report is focused on event marketing and effectiveness using case study methodology applied to the rapidly developing field of event promotion theory and management. The findings, though not conclusive represent interpretive analysis based on principles of disciplined imagination to extend Temporal Construal. <br>","PeriodicalId":106465,"journal":{"name":"DecisionSciRN: Decision Making & Crowd Behavior (Topic)","volume":"53 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-06-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122544106","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}