Beyond reality: Harnessing the metaverse for transformative education through UTAUT-2 and task-technology synergy

IF 6 2区管理学 Q1 BUSINESS

International Journal of Management Education Pub Date : 2025-03-24 DOI:10.1016/j.ijme.2025.101169

Hassan Aideed , Islam Elbayoumi Salem , Ahmed Magdy , Taima Khalid AlAmri , Afnan Salim Alzubaidi , Ahmed Mohamed Elbaz

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引用次数: 0

Abstract

The study investigates the impact of adopting metaverse technology for learning activities on university students’ behavioral intentions (BI). The results of a combined model of UTAUT-2 and TTF were tested for the moderating role of TTF in such relationships. A positive, significant relationship exists between Metaverse adoption factors and BI as tested using the PLS-SEM analysis of data collected from 326 university business students in Oman. This affects students' belief that adopting metaverse technology would augment their abilities and chances of achieving learning objectives. It was also evident that TTF moderated the association between the constructs of Metaverse adoption and BI. The study, therefore, sought to advance understanding through integration and by developing a broader framework combining different perspectives on technology adoption, learning outcomes, and behavioral intentions.

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超越现实：通过UTAUT-2和任务-技术协同利用元宇宙进行变革性教育

本研究旨在探讨在学习活动中采用元宇宙技术对大学生行为意向的影响。对UTAUT-2和TTF的组合模型的结果进行了测试，以确定TTF在这种关系中的调节作用。通过对从阿曼326名大学商科学生收集的数据进行PLS-SEM分析，测试了Metaverse采用因素与BI之间存在积极的、显著的关系。这影响了学生的信念，即采用虚拟技术会增加他们的能力和实现学习目标的机会。同样明显的是，TTF调节了虚拟世界采用和商业智能之间的关联。因此，本研究试图通过整合和开发一个更广泛的框架，结合技术采用、学习成果和行为意图的不同观点，来促进理解。

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来源期刊

International Journal of Management Education Multiple-

CiteScore

10.30

自引率

25.00%

发文量

136

审稿时长

64 days

期刊介绍： The International Journal of Management Education provides a forum for scholarly reporting and discussion of developments in all aspects of teaching and learning in business and management. The Journal seeks reflective papers which bring together pedagogy and theories of management learning; descriptions of innovative teaching which include critical reflection on implementation and outcomes will also be considered.