Making AI work in retail: The vital role of human interaction

IF 8 1区管理学 Q1 BUSINESS

Journal of Retailing Pub Date : 2024-06-01 DOI:10.1016/j.jretai.2024.05.006

Katrijn Gielens

引用次数: 0

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让人工智能在零售业发挥作用：人类互动的重要作用

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来源期刊

Journal of Retailing BUSINESS-

CiteScore

15.90

自引率

6.00%

发文量

审稿时长

67 days

期刊介绍： The focus of The Journal of Retailing is to advance knowledge and its practical application in the field of retailing. This includes various aspects such as retail management, evolution, and current theories. The journal covers both products and services in retail, supply chains and distribution channels that serve retailers, relationships between retailers and supply chain members, and direct marketing as well as emerging electronic markets for households. Articles published in the journal may take an economic or behavioral approach, but all are based on rigorous analysis and a deep understanding of relevant theories and existing literature. Empirical research follows the scientific method, employing modern sampling procedures and statistical analysis.