Frontiers: Can Large Language Models Capture Human Preferences?

IF 4 2区管理学 Q2 BUSINESS

Marketing Science Pub Date : 2024-04-25 DOI:10.1287/mksc.2023.0306

Ali Goli, Amandeep Singh

引用次数: 0

Abstract

This paper examines the potential of large language models to mimic human survey respondents and to derive their preferences.

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前沿：大型语言模型能否捕捉人类偏好？

本文探讨了大型语言模型模拟人类调查对象并得出其偏好的潜力。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Marketing Science BUSINESS-

CiteScore

8.60

自引率

10.00%

发文量

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