Fostering sustainable development goals through gamification

IF 3.1 4区管理学 Q2 MANAGEMENT

Journal of Management & Organization Pub Date : 2023-10-19 DOI:10.1017/jmo.2023.54

Lorenzo Ligorio, Andrea Venturelli, Pierfelice Rosato, Raffaele Campo

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引用次数: 0

Abstract

Abstract Modern challenges require modern solutions. The recent introduction of gamification in businesses’ organisational processes represents a change of route for managerial and accounting practices. In this context, the challenges addressed by the United Nations Agenda 2030 are still marginal and difficult to achieve for many businesses. Following the experience of an innovative small-medium enterprise named ‘AWorld’, this study aims to explore how gamification can be both a tool of contribution and accountability towards sustainable development goals. Specifically, by tracking the progress and offering rewards, gamification can provide a tangible incentive to motivate sustained engagement and behaviour change. A case study has been developed and insights collected and triangulated through an interview with the corporate president. Findings revealed how incorporating gamification in the small- and medium-sized enterprises context is a valuable way to promote sustainable development goals and foster a sense of communal responsibility towards sustainable behaviours among employees and external individuals.

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通过游戏化促进可持续发展目标

现代的挑战需要现代的解决方案。最近在企业组织流程中引入的游戏化代表了管理和会计实践路线的变化。在此背景下，联合国2030年议程所应对的挑战对许多企业来说仍然微不足道，难以实现。根据一家名为“AWorld”的创新型中小企业的经验，本研究旨在探索游戏化如何成为促进可持续发展目标的工具和问责制。具体来说，通过跟踪进度和提供奖励，游戏化可以提供切实的激励，激发持续的用户粘性和行为改变。通过对公司总裁的采访，已经开发了一个案例研究，并收集了见解和三角分析。研究结果表明，将游戏化融入中小企业环境是促进可持续发展目标和培养员工和外部个人对可持续行为的共同责任感的宝贵途径。

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来源期刊

Journal of Management & Organization MANAGEMENT-

CiteScore

6.60

自引率

9.10%

发文量

期刊介绍： The Journal of Management & Organization is an international peer-reviewed journal from eContent, in association with ANZAM. It provides global perspectives on management and organization of benefit to scholars, educators, students, practitioners, policy-makers and consultants worldwide. In one forum, Journal of Management & Organization covers: •Qualitative and quantitative empirical research articles •Theoretical and conceptual articles •Literature reviews - including those from theses •Articles on management education and learning •Practitioner perspectives and case studies •Methodological advances - including those from theses