美食游客满意度的影响因素:二阶因子分析

Antónia Correia, Miguel Moital, Carlos Ferreira Da Costa, Rita Peres
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引用次数: 126

摘要

尽管美食体验对游客的满意/不满意,从而对旅游目的地的竞争力很重要,但关注游客对其美食体验满意度的研究几乎不存在。更重要的是,研究人员还没有提供证据来支持美食满意度的因素结构。因此,本文的目的是通过开发和实证验证二阶因素分析模型来衡量葡萄牙美食游客的满意度,以调查单一二阶因素的存在。从理论上讲,满意度包括不同的一阶因素和单一的二阶因素。结果表明,旅游环境中的美食满意度是一个多维结构,包括三个因素:“美食”、“价格和质量”和“氛围”。在这三个一级因素中,“美食”是游客满意度最重要的决定因素,其次是“价格和质量”和“氛围”。
本文章由计算机程序翻译,如有差异,请以英文原文为准。

The determinants of gastronomic tourists' satisfaction: a second-order factor analysis

The determinants of gastronomic tourists' satisfaction: a second-order factor analysis

Despite the importance of the gastronomic experience for tourists' satisfaction/dissatisfaction, and hence for the competitiveness of tourist destinations, studies focusing on tourists' satisfaction with their gastronomic experience are virtually non-existent. More importantly, researchers have not yet produced evidence to support a factor structure of gastronomy satisfaction. The purpose of this paper is, therefore, to investigate the presence of a single second-order factor by developing and empirically validating a second-order factor analysis model for measuring satisfaction of gastronomic tourists in Portugal. As theorized, satisfaction comprised distinct first-order factors and a single second-order factor. The results suggest that gastronomy satisfaction in a tourism setting is a multidimensional construct comprising three factors: ‘gastronomy’, ‘price and quality’ and ‘atmosphere’. Among these three first-order factors, ‘gastronomy’ was the most important determinant of tourist satisfaction, followed by ‘price and quality’ and ‘atmosphere’.

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