新零售背景下中小零售企业库存管理优化研究

Q4 Business, Management and Accounting

South Asian Journal of Business and Management Cases Pub Date : 2021-12-31 DOI:10.24203/ajbm.v9i5.6814

Zhou Chuanpeng, Z. Yi

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引用次数: 0

摘要

“新零售”的出现对零售企业的库存管理产生了很大的影响。本文以ASY公司为研究对象，运用层次分析法计算影响库存管理因素的权重，得到新零售出现前后各因素的权重数据。在此基础上，分析了新零售对ASY公司库存管理的影响。针对该公司目前面临的问题:对交付方式和管理制度重视不够;员工激励政策不力;减少对快速消费品的重视;太多的商品是由制造商分销的;沉重的工作量;资金限制造成的影响增加;对新零售知之甚少;在提高员工学习和创新能力方面力度不够。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Study on Inventory Management Optimization of Small and Medium-sized Retail Companies in the Context of New Retail

The emergence of "New Retail" produces a great impact on the inventory management of retail companies. Using ASY company as the study object, this paper calculates weights of factors affecting inventory management with the Analytic Hierarchy Process (AHP) method to obtain the weight data of each factor before and after the New Retail appears. On this basis, it analyzes how New Retail affects the inventory management of ASY company. Besides, it offers optimization strategies and effect feedback indicators for the following problems faced by this company: pay less attention to delivery method and management system; poor incentive polices for employees; lay less stress on FMCG; too many goods are distributed by manufacturers; heavy workload; increased impact generated by fund restrictions; little knowledge about New Retail; make little efforts to improve employees' learning and innovation ability.

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来源期刊

South Asian Journal of Business and Management Cases Business, Management and Accounting-Management of Technology and Innovation

CiteScore

1.70

自引率

0.00%

发文量

期刊介绍： South Asian Journal of Business and Management Cases (SAJBMC) is a peer-reviewed, tri-annual journal of Birla Institute of Management Technology, Greater Noida (India). The journal aims to provide a space for high-quality original research or analytical cases, evidence-based case studies, comparative studies on industry sectors, products, and practical applications of management concepts. The journal likes to publish problem-solving, decisional and applied types of cases. Such cases must have linkage with theory, at least one dilemma (also known as case issue) and a protagonist around whom the case issue will revolve. Publication of pure research, applied research and field studies with empirical data do not fall under the domain of SAJBMC. Fictitious cases are not welcome.