Ian Hawkins, Jessica Roden, Miriam Attal, Haleemah Aqel
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Race and gender intertwined: why intersecting identities matter for perceptions of incivility and content moderation on social media
Social media users often push back against harmful rhetoric with satirical and aggressive counterspeech. How do the interconnected race and gender identities of the person posting counterspeech and the person viewing it impact evaluations of the comment? Across two online experiments, we manipulate the race (Black or White) and gender (man or woman) of an individual whose tweet opposes ignorance about White privilege to examine if identity influences perceptions of incivility and intentions to flag the tweet for removal among Black and White men and women participants. Results demonstrate White men were most likely to find the tweet uncivil and report it, and this was especially the case when the tweet came from a Black woman, regardless of the tone. These studies highlight the importance of recognizing power and intersectionality in social media content moderation and creating policies that counteract the uniquely severe treatment of Black women by White men.
期刊介绍:
The Journal of Communication, the flagship journal of the International Communication Association, is a vital publication for communication specialists and policymakers alike. Focusing on communication research, practice, policy, and theory, it delivers the latest and most significant findings in communication studies. The journal also includes an extensive book review section and symposia of selected studies on current issues. JoC publishes top-quality scholarship on all aspects of communication, with a particular interest in research that transcends disciplinary and sub-field boundaries.