Secondary Functions and Interpretative Representation

The article deals with the phenomenon of secondary functions as the basis of interpretative representation, which involves the objectification of a set of meanings by a language unit with a negative evaluative focus. The aim of the study is to consider the secondary nomination in the aspect of interpretive representation, projected on the implementation of negative evaluative focus, and as a result leading to a communicative conflict. It was found that modification of the systemically fixed categorical meaning of language units, metaphorical, metonymic and metaphtonymic modeling, conceptual comparison and non-prototypical compliment lead to interpretive representation. The potential of these ways of implementing secondary functions is variable. If metaphor, metonymy, metaphthonymy and conceptual comparison can be used to form a positive assessment of a person, a non-prototypical compliment is always interpreted as a negative evaluation. As a result of the modification of the categorical meaning, not only the evaluation, but also the objective situation can be represented by non-prototypical means. Taking into account the results obtained, a scheme was modeled for the implementation of the secondary functions of language units as a way of representing a negative evaluation of a person. The method of conceptual analysis, the method of cognitive modeling and the method of prototypical semantics were used as the main research methods. It has been established that the use of language units in the secondary function reflects the dynamic processes in the semiotic space associated with the anthropocentric approach to language studies and the dynamics of human perception. To ensure conflict-free communication, it is advisable to predict cases of negative understanding of the secondary functions of language units and avoid their use. The prospect of this study is to consider the secondary functions of language units in order to eliminate cognitive dissonance in communication on the material of other languages. Modeling ways to implement secondary functions in language can also serve as a basis for studying the knowledge transmitted in communication, as well as studying the relationship of language with perception, memory, thinking, and experiential knowledge of a person, which, in turn, makes it possible to reveal the features of associative and figurative processes and cognitive activity of a person, which is not accessible to direct observation.