《关系营销杂志》(2002-2019)文献计量学分析

Q2 Business, Management and Accounting

Journal of Relationship Marketing Pub Date : 2022-06-14 DOI:10.1080/15332667.2022.2080465

Mohita Maggon

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引用次数: 2

摘要

《关系营销期刊》(Journal of Relationship Marketing，简称JRM)是一本声誉很高的期刊。该杂志邀请高质量的原创和同行评审的关系营销(RM)理论和实践的出版物。JRM是一本跨学科的国际性期刊。期刊中经常出现的研究课题包括:新经济下RM的演进与范式变迁;RM的理论和方法问题;RM的内部沟通、质量、信任、承诺、满意度、忠诚度和解散;RM在不同领域和行业的应用;RM的国际视野;服务经济中的RM策略。该杂志在2021年完成了20年的出版。本文使用文献计量学分析了2002年至2019年289份出版物的期刊影响。使用VOSviewer软件进行网络分析。研究结果报告在引文、合著、书目耦合和其他网络分析中。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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A Bibliometric Analysis of Journal of Relationship Marketing (2002–2019)

Abstract Journal of Relationship Marketing (JRM) is a Journal of high repute. The journal invites high-quality publications that are original and peer-reviewed in relationship marketing (RM) theory and practice. JRM is an interdisciplinary and international journal. The research topics frequently appearing in the journal include the evolution of RM in the new economy and changing paradigms; theoretical and methodological issues in RM; internal communication, quality, trust, commitment, satisfaction, loyalty, and dissolution in RM; applications of RM in different domains and industries; international perspectives in RM; and RM strategies in services economy. The journal completed 20 years of publishing in 2021. The current paper analyzes the journal’s impact using bibliometric analysis from 2002 to 2019 on 289 publications. Network analysis is performed using VOSviewer software. The findings are reported in citations, coauthorship and bibliographic coupling, and other network analyses.

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来源期刊

Journal of Relationship Marketing Business, Management and Accounting-Marketing

CiteScore

10.20

自引率

0.00%

发文量

期刊介绍： The Journal of Relationship Marketing is a quarterly journal that publishes peer-reviewed (double-blind) conceptual and empirical papers of original works that make serious contributions to the understanding and advancement of relationship and marketing theory, research, and practice. This academic journal is interdisciplinary and international in nature. Topics of interest (not limited to): Evolution and life cycle of RM; theoretical and methodological issues in RM; types of RM, networks and strategic alliances; internal communication, quality, trust, commitment, satisfaction, loyalty, and dissolution in RM; applications of RM in different disciplines and industries; international perspectives in RM; RM strategies in services economy, higher education, and e-commerce; RM, technology, and the Web; profitability and RM; case studies and best practices in RM. If you are interested in becoming an ad-hoc reviewer, please e-mail a brief statement indicating your area of expertise and interest along with a copy of your CV.