交互式价值形成:价值共毁(VCD)视角下服务体验黑暗面的文献探索

Q3 Business, Management and Accounting

Services Marketing Quarterly Pub Date : 2021-11-02 DOI:10.1080/15332969.2021.1997505

Renato Calhau Codá, Josivania Silva Farias

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引用次数: 2

摘要

摘要本文建议在当前关于VCD的文献中，验证在实证工作中经常研究哪些维度/变量。分析分为两个阶段。首先，确定了文章的一般特征。在第二阶段，确定了VCD的哪些维度或变量经常被研究。这一系统综述的结果为探索VCD研究提供了新的研究可能性。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Interactive Value Formation: Exploring the Literature on Dark Side of the Service Experience from the Perspective of Value Co-Destruction (VCD)

Abstract This paper proposes to verify, in the current literature on VCD, which dimensions/variables have often been studied in empirical efforts. The analysis was based in two stages. In the first, the general characteristics of the articles were identified. In the second stage, which dimensions or variables of VCD have been frequently studied were identified. As a result of this systematic review, new research possibilities were identified to explore VCD study.

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来源期刊

Services Marketing Quarterly Business, Management and Accounting-Business, Management and Accounting (miscellaneous)

CiteScore

2.40

自引率

0.00%

发文量

期刊介绍： Services Marketing Quarterly is directed at academicians and practitioners who are involved in the development and application of services marketing concepts to the wide spectrum of industries that constitute the service sector of economies. The journal presents both theoretical and empirical articles including experimental and pilot studies addressing various issues faced by service marketers to enhance the development of the marketing literature in the application of marketing concepts to services. Areas of emphasis include: Service characteristics changes. Servicescape impacts. Service delivery impacts. Services impact on organizational image. Digital service environments and impacts. Evolution of services over time and by industry. Contributions are encouraged which include analysis of existing practice, methods and programs; application of new ideas and methods; and research on various aspects of services marketing. Each manuscript should include the marketing implications of the impact of the findings on services marketing theory and/or practice. Services Marketing Quarterly also welcome proposals for special issues.