The Daisy Basket and the Rise of the Young Vegetarian Subject

Abstract:In 1893, the first vegetarian children's magazine to appear regularly, the Daisy Basket, was published in Manchester. This article locates the magazine in a broader context of the British vegetarian movement in the late nineteenth century and analyzes its content, structure, and tone. It argues that the Daisy Basket can be read as a strategy employed to enable the rise of the young vegetarian subject. Using Michel Foucault's concept of technologies of the self, this essay highlights how the vegetarian movement expanded its operations through the use of relations of power.