New Research on the Role of Culture in International Consumer Behavior

It is our goal to gain recognition for the Journal of Global Marketing among the top-tier journals and attract the best research papers with a global, cross-cultural, and/or cross-national research in marketing. Presently, a special issue titled, “Ethical Issues in Pharmaceutical Marketing from an International Perspective” was recently issued. It is Guest Edited by Yam Limbu, Montclair State University, and Bruce Huhmann. The deadline for submission of manuscripts for the special issue is December 31, 2020. The details of the special issues are available at the Journal homepage (web link given in the Reference section.) We welcome all scholars to contact Tarek Maddy, Senior Associate Editor, Special Issues and Book Reviews (tmady@upei.ca) if you would like to propose a special issue, or recommend a book for review, or review a book. I would also like to invite you to submit your best research papers in the international, cross-cultural and cross-national areas for publication consideration in the Journal of Global Marketing, JGM. Please visit the journal website (web link provided in the reference section) to check out our (Associate Editors and ERB members, 2020) as well as a list of research topics covered in the journal. It is my pleasure to welcome you to Volume 33, Number 3 issue of the Journal of Global Marketing, JGM. In this issue, we have included five excellent manuscripts on new research on the impact of culture on international consumer behavior.