巴西19世纪末20世纪初的信息、印刷和说服

Q3 Social Sciences
Fabio Mariano Cruz Pereira, P. Farias
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引用次数: 0

摘要

摘要本文旨在通过分析圣保罗和里约热内卢生产的一套印刷文物中反复出现的信息和说服元素,更好地理解19世纪末和20世纪初星历的信息结构。所采用的研究方法包括收集、描述和比较在这些文物中发现的语言和视觉信息。发现了反复出现的图形元素,这些元素不仅用于提供信息,还用于表征和区分竞争公司,这表明巴西印刷商正在利用图形元素来推广其服务,并在视觉上传达其企业的身份。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Information, typography and persuasion in Brazilian late 19th and early 20th century ephemera
Abstract This paper aims at a better understanding of the informational structure of late 19th and early 20th century ephemera through an analysis of recurrent informative and persuasive elements in a set of printed artifacts produced in Sao Paulo and Rio de Janeiro. The research methods adopted involved gathering, describing and comparing verbal and visual information found in those artifacts. Recurrent graphic elements, employed not only for providing information but also for characterizing and differentiating competing companies were found, suggesting that Brazilian printers were making use of graphic elements to promote their services and visually communicate the identity of their businesses.
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来源期刊
Information Design Journal
Information Design Journal Social Sciences-Library and Information Sciences
CiteScore
0.70
自引率
0.00%
发文量
19
期刊介绍: Information Design Journal (IDJ) is a peer reviewed international journal that bridges the gap between research and practice in information design. IDJ is a platform for discussing and improving the design, usability, and overall effectiveness of ‘content put into form’ — of verbal and visual messages shaped to meet the needs of particular audiences. IDJ offers a forum for sharing ideas about the verbal, visual, and typographic design of print and online documents, multimedia presentations, illustrations, signage, interfaces, maps, quantitative displays, websites, and new media. IDJ brings together ways of thinking about creating effective communications for use in contexts such as workplaces, hospitals, airports, banks, schools, or government agencies.
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