{"title":"大学课堂中的企业沟通与价值观教育。服务学习计划(APS)","authors":"Raquel Martínez-Sanz, Patricia Durántez Stolle","doi":"10.14198/obets2020.15.2.07","DOIUrl":null,"url":null,"abstract":"The work in the classroom of solidarity values encourages the construction of socially responsible and committed citizens. This research evaluates the effects of the service-learning methodology applied in the university classroom when it relies on corporate and audiovisual communication. Through a multidisciplinary and multimethod triangulation, which combined the survey, the content analysis and the in-depth interview, the change of attitude and perception in the participants is verified. In addition, the results confirm the validity of collaborative and autonomous work by projects and the audiovisual format as a means to effectively involve and transfer solidarity values.","PeriodicalId":42217,"journal":{"name":"OBETS-Revista de Ciencias Sociales","volume":"15 1","pages":"563-588"},"PeriodicalIF":0.7000,"publicationDate":"2020-12-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":"{\"title\":\"Comunicación corporativa y educación en valores en el aula universitaria. Un proyecto de Aprendizaje-servicio (APS)\",\"authors\":\"Raquel Martínez-Sanz, Patricia Durántez Stolle\",\"doi\":\"10.14198/obets2020.15.2.07\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"The work in the classroom of solidarity values encourages the construction of socially responsible and committed citizens. This research evaluates the effects of the service-learning methodology applied in the university classroom when it relies on corporate and audiovisual communication. Through a multidisciplinary and multimethod triangulation, which combined the survey, the content analysis and the in-depth interview, the change of attitude and perception in the participants is verified. In addition, the results confirm the validity of collaborative and autonomous work by projects and the audiovisual format as a means to effectively involve and transfer solidarity values.\",\"PeriodicalId\":42217,\"journal\":{\"name\":\"OBETS-Revista de Ciencias Sociales\",\"volume\":\"15 1\",\"pages\":\"563-588\"},\"PeriodicalIF\":0.7000,\"publicationDate\":\"2020-12-23\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"1\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"OBETS-Revista de Ciencias Sociales\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.14198/obets2020.15.2.07\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q3\",\"JCRName\":\"SOCIAL SCIENCES, INTERDISCIPLINARY\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"OBETS-Revista de Ciencias Sociales","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.14198/obets2020.15.2.07","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"SOCIAL SCIENCES, INTERDISCIPLINARY","Score":null,"Total":0}
Comunicación corporativa y educación en valores en el aula universitaria. Un proyecto de Aprendizaje-servicio (APS)
The work in the classroom of solidarity values encourages the construction of socially responsible and committed citizens. This research evaluates the effects of the service-learning methodology applied in the university classroom when it relies on corporate and audiovisual communication. Through a multidisciplinary and multimethod triangulation, which combined the survey, the content analysis and the in-depth interview, the change of attitude and perception in the participants is verified. In addition, the results confirm the validity of collaborative and autonomous work by projects and the audiovisual format as a means to effectively involve and transfer solidarity values.
期刊介绍:
OBETS. Revista de Ciencias Sociales es una revista de investigación editada por el Observatorio Europeo de Tendencias Sociales (OBETS), grupo de investigación integrado en el IUDESP, Instituto Interuniversitario de Desarrollo Social y Paz de la Universidad de Alicante, España. Dentro del ámbito de la Sociología y las Ciencias Sociales, el objetivo de la revista es la difusión de resultados de investigación empírica, metodológica o teórica de ámbito nacional e internacional que contribuyan al mejor conocimiento de la sociedad contemporánea.