侨民的感知与凝视:旅游中的情感、认知与文化因素分析

IF 4.5 3区管理学 Q1 BUSINESS

Journal of Vacation Marketing Pub Date : 2023-03-08 DOI:10.1177/13567667231161843

Qian Wang, Eugene Ch’ng, Xiaoshu Xu, Jun Wang, Yunfeng Zhang

{"title":"侨民的感知与凝视:旅游中的情感、认知与文化因素分析","authors":"Qian Wang, Eugene Ch’ng, Xiaoshu Xu, Jun Wang, Yunfeng Zhang","doi":"10.1177/13567667231161843","DOIUrl":null,"url":null,"abstract":"This research focuses on exploring the cognitive and affective perception of Hokkien ethnic Chinese born abroad visiting their hometown, Quanzhou, which is a UNESCO World Heritage Site. The study examines the interplay between the collective gaze, affective, and cognitive perception of diaspora visitors who visit Quanzhou to reclaim their cultural identity and explore new opportunities. The analysis was conducted using a combination of fuzzy set qualitative comparative analysis and natural language processing techniques for sentiment analysis, based on 44 tourist interviews and 10 local key informant interviews. The results suggest that the primary image formed after the visit has a significant effect on the affective image and the affective attribute has a significant impact on the collective gaze and overall perceived image of diaspora visitors. These findings have important implications for destination image marketing and the sustainability of diaspora tourism.","PeriodicalId":47859,"journal":{"name":"Journal of Vacation Marketing","volume":null,"pages":null},"PeriodicalIF":4.5000,"publicationDate":"2023-03-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":"{\"title\":\"Perception and gaze of diaspora: Analysis of affective, cognitive, & cultural factors in tourism\",\"authors\":\"Qian Wang, Eugene Ch’ng, Xiaoshu Xu, Jun Wang, Yunfeng Zhang\",\"doi\":\"10.1177/13567667231161843\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This research focuses on exploring the cognitive and affective perception of Hokkien ethnic Chinese born abroad visiting their hometown, Quanzhou, which is a UNESCO World Heritage Site. The study examines the interplay between the collective gaze, affective, and cognitive perception of diaspora visitors who visit Quanzhou to reclaim their cultural identity and explore new opportunities. The analysis was conducted using a combination of fuzzy set qualitative comparative analysis and natural language processing techniques for sentiment analysis, based on 44 tourist interviews and 10 local key informant interviews. The results suggest that the primary image formed after the visit has a significant effect on the affective image and the affective attribute has a significant impact on the collective gaze and overall perceived image of diaspora visitors. These findings have important implications for destination image marketing and the sustainability of diaspora tourism.\",\"PeriodicalId\":47859,\"journal\":{\"name\":\"Journal of Vacation Marketing\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":4.5000,\"publicationDate\":\"2023-03-08\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"1\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of Vacation Marketing\",\"FirstCategoryId\":\"91\",\"ListUrlMain\":\"https://doi.org/10.1177/13567667231161843\",\"RegionNum\":3,\"RegionCategory\":\"管理学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q1\",\"JCRName\":\"BUSINESS\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Vacation Marketing","FirstCategoryId":"91","ListUrlMain":"https://doi.org/10.1177/13567667231161843","RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"BUSINESS","Score":null,"Total":0}

引用次数: 1

摘要

本研究主要探讨海外闽南籍华人对其被联合国教科文组织列为世界文化遗产的故乡泉州的认知与情感感知。本研究考察了到访泉州的散居游客的集体凝视、情感感知和认知感知之间的相互作用，这些散居游客是为了重新获得他们的文化身份和探索新的机会。基于44个游客访谈和10个当地关键线人访谈，采用模糊集定性比较分析和自然语言处理技术进行情感分析。研究结果表明，访问后形成的初级形象对情感形象有显著影响，情感属性对散居游客的集体凝视和整体感知形象有显著影响。这些发现对目的地形象营销和散居旅游的可持续性具有重要意义。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

查看原文本刊更多论文

Perception and gaze of diaspora: Analysis of affective, cognitive, & cultural factors in tourism

This research focuses on exploring the cognitive and affective perception of Hokkien ethnic Chinese born abroad visiting their hometown, Quanzhou, which is a UNESCO World Heritage Site. The study examines the interplay between the collective gaze, affective, and cognitive perception of diaspora visitors who visit Quanzhou to reclaim their cultural identity and explore new opportunities. The analysis was conducted using a combination of fuzzy set qualitative comparative analysis and natural language processing techniques for sentiment analysis, based on 44 tourist interviews and 10 local key informant interviews. The results suggest that the primary image formed after the visit has a significant effect on the affective image and the affective attribute has a significant impact on the collective gaze and overall perceived image of diaspora visitors. These findings have important implications for destination image marketing and the sustainability of diaspora tourism.

求助全文

通过发布文献求助，成功后即可免费获取论文全文。去求助

来源期刊

Journal of Vacation Marketing Multiple-

CiteScore

9.70

自引率

15.70%

发文量

期刊介绍： Journal of Vacation Marketing is a fully peer reviewed international journal that publishes original research and review articles on topics relating to the marketing of destinations and businesses/organisations involved in the wider tourism, hospitality and events industries. Its objective is to provide a forum for the publication of refereed academic papers and reviewed practitioner papers which are of direct relevance to industry, while meeting the highest standards of intellectual rigour.