用SWOT分析法制定优惠目的地战略

Rizki Adityaji
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引用次数: 11

摘要

本研究旨在运用SWOT分析工具,找出将泗水加帕桑唐人街地区开发为旅游目的地的策略。将全面分析Kapasan作为泗水最古老的旅游景点之一的优势、劣势、机遇和威胁。通过这项研究,有望获得将卡帕桑唐人街地区发展成为当地和国际游客熟知的旅游景点的战略方案。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
FORMULASI STRATEGI PENGEMBANGAN DESTINASI PARIWISATA DENGAN MENGGUNAKAN METODE ANALISIS SWOT: STUDI KASUS KAWASAN PECINAN KAPASAN SURABAYA
This study aims to find out the strategy to develop the Chinatown area of Kapasan Surabaya as tourism destination using the SWOT analysis tools. The strengths, weaknesses, opportunities and threats of Kapasan as one of the oldest tourism attraction in Surabaya will be analyzed comprehensively. From the study, it is expected to obtain strategic formula to develop the Chinatown area of Kapasan to be well known tourist attraction by local and international visitors.
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24 weeks
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