Paola Andrea Moreno Espinoza, Tomas Sparano Martins, Paulo Morilha Lanzarini Gomes
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The relationship between learning orientation and new product development capability
The objective of this paper is to analyze the mediating effect of new product development capability on the relationship between learning orientation and financial performance. The research was applied in SMEs that belong to the Personal Hygiene and Cosmetic Industry in Brazil. There are 226 cases in the sample and the method used to test the relations between the hypotheses was the Structural Equation Modeling. The results showed us that learning orientation positively influences financial performance; there is a significant positive relationship between learning orientation and new product development capability; new product development capability has a positive influence on the financial performance; and there is a partial mediating effect of the new product development capability on the relationship between learning orientation and financial performance.
期刊介绍:
Knowledge and Process Management aims to provide essential information to executives responsible for driving performance improvement in their business or for introducing new ideas to business through thought leadership. The journal meets executives" needs for practical information on the lessons learned from other organizations in the areas of: - knowledge management - organizational learning - core competences - process management