将英语作为经济资本在华裔澳大利亚人的工作场所:对中国商务英语教学的启示

IF 0.7 Q3 EDUCATION & EDUCATIONAL RESEARCH
Bingbing Ai, Lifei Wang, Jie Zhang
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引用次数: 3

摘要

随着中国经济过去30年的发展,大量的中国企业面临着国际化发展的挑战。因此,提高这些企业跨国跨文化商务沟通的有效性已成为必要。在这篇文章中,通过叙述第一作者在一家中澳公司的民族志观察,研究人员从英语沟通和服务的角度探讨了跨国和跨文化商业的挑战。他们从全球化企业的未来员工和中国大学商务英语教育从业者的角度提出了如何应对这些挑战的建议。本研究有助于为全球化企业的跨国和跨文化交流和服务以及中国大学的商务英语教学提供有效的实践,以使未来的大学毕业生能够在全球化的商业背景下发展语言作为经济资本。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Using English as Economic Capital in a Chinese–Australian Workplace: Implications for Teaching Business English in China
ABSTRACT With China’s economic growth over the past 30 years, a large number of Chinese enterprises are facing the challenge of developing their businesses internationally. Thus, it has become necessary to improve the effectiveness of transnational and intercultural business communication for these enterprises. In this article, through narrating the first author’s ethnographic observations in a Chinese–Australian company, the researchers explore the challenges of transnational and intercultural business in terms of English communication and services. They suggest how these challenges can be met from the perspective of future employees in globalizing enterprises and practitioners of Business English education in Chinese universities. This study contributes to developing effective practices for transnational and intercultural communication and services in globalizing enterprises and the pedagogy of Business English in Chinese universities, with the aim of enabling future university graduates to develop language as economic capital in a globalized business context.
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来源期刊
Journal of Teaching in International Business
Journal of Teaching in International Business EDUCATION & EDUCATIONAL RESEARCH-
CiteScore
2.20
自引率
53.30%
发文量
7
期刊介绍: The Journal of Teaching in International Business instructs international business educators, curriculum developers, and institutions of higher education worldwide on methods and techniques for better teaching to ensure optimum, cost-effective learning on the part of students of international business. It is generally assumed that the teaching of international business is universal, but that the application of teaching methods, processes, and techniques in varying socioeconomic and cultural environments is unique. The journal offers insights and perspectives to international business educators and practitioners to share concerns, problems, opportunities, and solutions to the teaching and learning of international business subjects.
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