{"title":"音乐产业转型:平台化如何驱动商业生态圈","authors":"Amber Geurts , Katharina Cepa","doi":"10.1016/j.lrp.2023.102327","DOIUrl":null,"url":null,"abstract":"<div><p>Digitalization allows new entrants to enter and transform industries with new technologies or business models. Often, these new entrants introduce digital platforms that modify prevalent value creation and capture mechanisms to allow them to take on powerful keystone positions. While prior research has mostly analysed the organizational consequences for firms, we follow a growing field of interest studying the effects of digital platforms on business ecosystems and explore when and how platformization of a business ecosystem occurs. Our study of the platformization of the Dutch music industry from the 1990s to 2016 makes two contributions. First, we identify two mechanisms that drive the platformization of business ecosystems: digital transaction platforms reconfigure value capture as well as value creation, and translators – a new actor-type proficient in digital technologies – emerge that help incumbent keystone actors translate physical products into digital offerings. Second, we theorize this process as <em>business ecosystem envelopment;</em> a viable strategy for digital transaction platforms to absorb a traditional business ecosystem's focal offering without taking over its functionality.</p></div>","PeriodicalId":18141,"journal":{"name":"Long Range Planning","volume":null,"pages":null},"PeriodicalIF":7.4000,"publicationDate":"2023-08-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":"{\"title\":\"Transforming the music industry: How platformization drives business ecosystem envelopment\",\"authors\":\"Amber Geurts , Katharina Cepa\",\"doi\":\"10.1016/j.lrp.2023.102327\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"<div><p>Digitalization allows new entrants to enter and transform industries with new technologies or business models. Often, these new entrants introduce digital platforms that modify prevalent value creation and capture mechanisms to allow them to take on powerful keystone positions. While prior research has mostly analysed the organizational consequences for firms, we follow a growing field of interest studying the effects of digital platforms on business ecosystems and explore when and how platformization of a business ecosystem occurs. Our study of the platformization of the Dutch music industry from the 1990s to 2016 makes two contributions. First, we identify two mechanisms that drive the platformization of business ecosystems: digital transaction platforms reconfigure value capture as well as value creation, and translators – a new actor-type proficient in digital technologies – emerge that help incumbent keystone actors translate physical products into digital offerings. Second, we theorize this process as <em>business ecosystem envelopment;</em> a viable strategy for digital transaction platforms to absorb a traditional business ecosystem's focal offering without taking over its functionality.</p></div>\",\"PeriodicalId\":18141,\"journal\":{\"name\":\"Long Range Planning\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":7.4000,\"publicationDate\":\"2023-08-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"2\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Long Range Planning\",\"FirstCategoryId\":\"91\",\"ListUrlMain\":\"https://www.sciencedirect.com/science/article/pii/S0024630123000341\",\"RegionNum\":2,\"RegionCategory\":\"管理学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q1\",\"JCRName\":\"BUSINESS\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Long Range Planning","FirstCategoryId":"91","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S0024630123000341","RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"BUSINESS","Score":null,"Total":0}
Transforming the music industry: How platformization drives business ecosystem envelopment
Digitalization allows new entrants to enter and transform industries with new technologies or business models. Often, these new entrants introduce digital platforms that modify prevalent value creation and capture mechanisms to allow them to take on powerful keystone positions. While prior research has mostly analysed the organizational consequences for firms, we follow a growing field of interest studying the effects of digital platforms on business ecosystems and explore when and how platformization of a business ecosystem occurs. Our study of the platformization of the Dutch music industry from the 1990s to 2016 makes two contributions. First, we identify two mechanisms that drive the platformization of business ecosystems: digital transaction platforms reconfigure value capture as well as value creation, and translators – a new actor-type proficient in digital technologies – emerge that help incumbent keystone actors translate physical products into digital offerings. Second, we theorize this process as business ecosystem envelopment; a viable strategy for digital transaction platforms to absorb a traditional business ecosystem's focal offering without taking over its functionality.
期刊介绍:
Long Range Planning (LRP) is an internationally renowned journal specializing in the field of strategic management. Since its establishment in 1968, the journal has consistently published original research, garnering a strong reputation among academics. LRP actively encourages the submission of articles that involve empirical research and theoretical perspectives, including studies that provide critical assessments and analysis of the current state of knowledge in crucial strategic areas. The primary user base of LRP primarily comprises individuals from academic backgrounds, with the journal playing a dual role within this community. Firstly, it serves as a platform for the dissemination of research findings among academic researchers. Secondly, it serves as a channel for the transmission of ideas that can be effectively utilized in educational settings. The articles published in LRP cater to a diverse audience, including practicing managers and students in professional programs. While some articles may focus on practical applications, others may primarily target academic researchers. LRP adopts an inclusive approach to empirical research, accepting studies that draw on various methodologies such as primary survey data, archival data, case studies, and recognized approaches to data collection.