自尊的忠诚计划:集体自尊在豪华酒店会员计划中的作用

IF 3.4 4区管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM

Cornell Hospitality Quarterly Pub Date : 2021-05-29 DOI:10.1177/19389655211017449

Minjung Shin, K. Back, Choong‐Ki Lee, Young-Sub Lee

引用次数: 4

摘要

本研究探讨了豪华酒店会员计划的社会机制，并扩展了目前的忠诚度计划文献，这些文献主要从心理会计的角度来研究会员计划。。。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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The Loyalty Program for Our Self-Esteem: The Role of Collective Self-Esteem in Luxury Hotel Membership Programs

This research explores the social mechanism of luxury hotel membership programs and extends current loyalty program literature that has mainly examined membership programs from a mental-accounting ...

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来源期刊

Cornell Hospitality Quarterly Multiple-

CiteScore

8.50

自引率

2.90%

发文量

期刊介绍： Cornell Hospitality Quarterly (CQ) publishes research in all business disciplines that contribute to management practice in the hospitality and tourism industries. Like the hospitality industry itself, the editorial content of CQ is broad, including topics in strategic management, consumer behavior, marketing, financial management, real-estate, accounting, operations management, planning and design, human resources management, applied economics, information technology, international development, communications, travel and tourism, and more general management. The audience is academics, hospitality managers, developers, consultants, investors, and students.