美丽的微笑能赢得选票吗?候选人的外貌和面部表情在选举中的作用。

Q2 Social Sciences

Politics and the Life Sciences Pub Date : 2021-11-01 DOI:10.1017/pls.2021.17

Lena Masch, Anna Gassner, Ulrich Rosar

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引用次数: 6

摘要

一些实证研究将政治候选人的选举成功与他们的外表联系起来。我们通过考虑自动面部识别软件测量的面部情绪表情来重新检查候选人身体吸引力的影响。该分析基于对2017年德国联邦选举候选人特征的观察性案例研究。使用层次回归模型和控制候选人的幸福表现，外表吸引力的一致影响仍然存在。结果表明，表现出快乐和吸引力之间的潜在互动效应会积极影响投票份额。该研究强调了在分析候选人外表对选举结果的影响时考虑情绪表达的重要性。

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Can a beautiful smile win the vote?: The role of candidates' physical attractiveness and facial expressions in elections.

Several empirical studies have linked political candidates' electoral success to their physical appearance. We reexamine the effects of candidates' physical attractiveness by taking into account emotional facial expressions as measured by automated facial recognition software. The analysis is based on an observational case study of candidate characteristics in the 2017 German federal election. Using hierarchical regression modeling and controlling for candidates' displays of happiness, consistent effects of physical attractiveness remain. The results suggest that a potential interaction effect between displays of happiness and attractiveness positively affects vote shares. The study emphasizes the importance of considering emotional expressions when analyzing the impact of candidate appearance on electoral outcomes.

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来源期刊

Politics and the Life Sciences Social Sciences-Sociology and Political Science

CiteScore

2.50

自引率

0.00%

发文量

期刊介绍： POLITICS AND THE LIFE SCIENCES is an interdisciplinary peer-reviewed journal with a global audience. PLS is owned and published by the ASSOCIATION FOR POLITICS AND THE LIFE SCIENCES, the APLS, which is both an American Political Science Association (APSA) Related Group and an American Institute of Biological Sciences (AIBS) Member Society. The PLS topic range is exceptionally broad: evolutionary and laboratory insights into political behavior, including political violence, from group conflict to war, terrorism, and torture; political analysis of life-sciences research, health policy, environmental policy, and biosecurity policy; and philosophical analysis of life-sciences problems, such as bioethical controversies.