{"title":"福音主义如何引发体育中的享乐消费？社交网站对粉丝参与的中介作用。","authors":"Mehmet Ali Horozoğlu, Ozan Korkmaz","doi":"10.1186/s40359-025-03418-0","DOIUrl":null,"url":null,"abstract":"<p><strong>Background: </strong>The power of sports, which plays an important role in bringing modern societies together, in shaping the behavior of individuals cannot be ignored. The role of this power in individuals' consumption behavior is worth examining. The current study examined the mediating role of fan engagement through social networking sites in the relationship between Sports eFangelism and hedonic consumption in sports.</p><p><strong>Methods: </strong>The participants were football fans in Türkiye (N = 495). The Sport eFangelism Scale, Fan Engagement through Social Networking Sites Scale, and Hedonic Consumption Attitude Scale in Sports were used to collect the data.</p><p><strong>Results: </strong>The study results showed that fan engagement through social networking sites has a mediating role in the relationship between Sports eFangelism and hedonic consumption in sports. In addition, hedonic consumption in sports has a significant positive relationship with Sports eFangelism and fan engagement through social networking sites.</p><p><strong>Conclusions: </strong>This study reveals that Sports eFangelism is positively associated with hedonic consumption in sports, and that fan engagement through social networking sites plays a significant mediating role in this relationship. These findings emphasize the importance of digital fan communities in shaping sports consumption behaviors.</p>","PeriodicalId":37867,"journal":{"name":"BMC Psychology","volume":"13 1","pages":"1127"},"PeriodicalIF":3.0000,"publicationDate":"2025-10-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://www.ncbi.nlm.nih.gov/pmc/articles/PMC12512896/pdf/","citationCount":"0","resultStr":"{\"title\":\"How does eFangelism trigger hedonic consumption in sports? The mediating role of fan engagement through social networking sites.\",\"authors\":\"Mehmet Ali Horozoğlu, Ozan Korkmaz\",\"doi\":\"10.1186/s40359-025-03418-0\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"<p><strong>Background: </strong>The power of sports, which plays an important role in bringing modern societies together, in shaping the behavior of individuals cannot be ignored. The role of this power in individuals' consumption behavior is worth examining. The current study examined the mediating role of fan engagement through social networking sites in the relationship between Sports eFangelism and hedonic consumption in sports.</p><p><strong>Methods: </strong>The participants were football fans in Türkiye (N = 495). The Sport eFangelism Scale, Fan Engagement through Social Networking Sites Scale, and Hedonic Consumption Attitude Scale in Sports were used to collect the data.</p><p><strong>Results: </strong>The study results showed that fan engagement through social networking sites has a mediating role in the relationship between Sports eFangelism and hedonic consumption in sports. In addition, hedonic consumption in sports has a significant positive relationship with Sports eFangelism and fan engagement through social networking sites.</p><p><strong>Conclusions: </strong>This study reveals that Sports eFangelism is positively associated with hedonic consumption in sports, and that fan engagement through social networking sites plays a significant mediating role in this relationship. These findings emphasize the importance of digital fan communities in shaping sports consumption behaviors.</p>\",\"PeriodicalId\":37867,\"journal\":{\"name\":\"BMC Psychology\",\"volume\":\"13 1\",\"pages\":\"1127\"},\"PeriodicalIF\":3.0000,\"publicationDate\":\"2025-10-10\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"https://www.ncbi.nlm.nih.gov/pmc/articles/PMC12512896/pdf/\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"BMC Psychology\",\"FirstCategoryId\":\"102\",\"ListUrlMain\":\"https://doi.org/10.1186/s40359-025-03418-0\",\"RegionNum\":3,\"RegionCategory\":\"心理学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q1\",\"JCRName\":\"PSYCHOLOGY, MULTIDISCIPLINARY\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"BMC Psychology","FirstCategoryId":"102","ListUrlMain":"https://doi.org/10.1186/s40359-025-03418-0","RegionNum":3,"RegionCategory":"心理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"PSYCHOLOGY, MULTIDISCIPLINARY","Score":null,"Total":0}
How does eFangelism trigger hedonic consumption in sports? The mediating role of fan engagement through social networking sites.
Background: The power of sports, which plays an important role in bringing modern societies together, in shaping the behavior of individuals cannot be ignored. The role of this power in individuals' consumption behavior is worth examining. The current study examined the mediating role of fan engagement through social networking sites in the relationship between Sports eFangelism and hedonic consumption in sports.
Methods: The participants were football fans in Türkiye (N = 495). The Sport eFangelism Scale, Fan Engagement through Social Networking Sites Scale, and Hedonic Consumption Attitude Scale in Sports were used to collect the data.
Results: The study results showed that fan engagement through social networking sites has a mediating role in the relationship between Sports eFangelism and hedonic consumption in sports. In addition, hedonic consumption in sports has a significant positive relationship with Sports eFangelism and fan engagement through social networking sites.
Conclusions: This study reveals that Sports eFangelism is positively associated with hedonic consumption in sports, and that fan engagement through social networking sites plays a significant mediating role in this relationship. These findings emphasize the importance of digital fan communities in shaping sports consumption behaviors.
期刊介绍：
BMC Psychology is an open access, peer-reviewed journal that considers manuscripts on all aspects of psychology, human behavior and the mind, including developmental, clinical, cognitive, experimental, health and social psychology, as well as personality and individual differences. The journal welcomes quantitative and qualitative research methods, including animal studies.
求助内容：
应助结果提醒方式：
京公网安备 11010802042870号
