探索游客幸福感之路:对自愿简易旅游参与的分析

IF 5.7 3区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM
Meta Dev Prasad Murthy, V. Vishnu Prasad, S. Sreejesh
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引用次数: 0

摘要

本研究探讨了自愿简约旅游的心理驱动因素及其对游客幸福感的影响。研究1采用价值观-认同-个人规范理论来研究个人价值观如何影响自我认同,塑造自愿简单旅游的习惯性参与及其幸福结果。结构方程模型与有意识的旅行者的调查数据证实,生物圈价值强烈影响自我认同,最终提高幸福感。研究2和研究3通过实验设计扩展了这些发现。研究2评估了幸福诉求与旅行目标和生物圈价值之间的相互作用,而研究3则考察了情绪(自豪感与内疚感)的作用。结果表明,低目标导向、高生物圈价值的旅游者,其非金钱幸福感诉求显著提高了旅游意愿。在促进自愿简约旅游方面,基于自豪感的呼吁也比内疚更有效。这些见解为政策制定者和管理者设计符合旅行者心理动机和环境意识的旅游活动提供了参考,促进了有意识的旅行选择,提高了幸福感。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Exploring the Path to Tourist Well-Being: Analysis of Voluntary Simplicity Tourism Engagement

This research investigates the psychological drivers of voluntary simplicity tourism and its implications for tourist well-being. Study 1 employs the Values–Identity–Personal Norms theory to examine how personal values influence self-identity, shaping habitual engagement in voluntary simplicity tourism and its well-being outcomes. Structural Equation Modeling with survey data from mindful travelers confirms that biospheric values strongly influence self-identity, ultimately enhancing well-being. Studies 2 and 3 extend these findings through experimental designs. Study 2 assesses how well-being appeals interact with travel goals and biospheric values, while Study 3 examines the role of emotions (pride-vs.-guilt). Results show that non-monetary well-being appeals significantly increase tourism intentions among travelers with low goal orientation and high biospheric values. Pride-based appeals are also more effective than guilt in promoting voluntary simplicity tourism. These insights inform policymakers and managers in designing tourism campaigns that align with travelers' psychological motivations and environmental consciousness, fostering mindful travel choices and enhanced well-being.

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来源期刊
International Journal of Tourism Research
International Journal of Tourism Research HOSPITALITY, LEISURE, SPORT & TOURISM-
CiteScore
9.00
自引率
4.30%
发文量
60
期刊介绍: International Journal of Tourism Research promotes and enhances research developments in the field of tourism. The journal provides an international platform for debate and dissemination of research findings whilst also facilitating the discussion of new research areas and techniques. IJTR continues to add a vibrant and exciting channel for those interested in tourism and hospitality research developments. The scope of the journal is international and welcomes research that makes original contributions to theories and methodologies. It continues to publish high quality research papers in any area of tourism, including empirical papers on tourism issues. The journal welcomes submissions based upon both primary research and reviews including papers in areas that may not directly be tourism based but concern a topic that is of interest to researchers in the field of tourism, such as economics, marketing, sociology and statistics. All papers are subject to strict double-blind (or triple-blind) peer review by the international research community.
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