Gertraud M. Gänser-Stickler , Katrin Burmeister-Lamp , Johanna Kuske , Christian Schwens
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Fostering individual entrepreneurial orientation among employees: the role of leaders communicating entrepreneurial visions and goals
Drawing on insights from construal level theory, this study examines the cognitive process linking leader communication to individual entrepreneurial orientation (IEO) among employees. Testing our theory on data obtained from an online vignette experiment with 719 employees, we find that employees’ perceived construal fit mediates the influence of construal (mis)fit between their social distance of leaders and the abstractness of the communicated message on employee IEO. In an additional analysis, we refine our theory by showing that being a managerial or non-managerial employee influences our results. We contribute to prior research by taking a cognitive perspective on IEO formation and introducing the effect of leader communication of entrepreneurial visions and goals into the emerging literature on IEO. Further, we advance research on construal level theory by explaining why managerial and non-managerial employees react differently to coherent leader communication.
期刊介绍:
The Journal of Business Research aims to publish research that is rigorous, relevant, and potentially impactful. It examines a wide variety of business decision contexts, processes, and activities, developing insights that are meaningful for theory, practice, and/or society at large. The research is intended to generate meaningful debates in academia and practice, that are thought provoking and have the potential to make a difference to conceptual thinking and/or practice. The Journal is published for a broad range of stakeholders, including scholars, researchers, executives, and policy makers. It aids the application of its research to practical situations and theoretical findings to the reality of the business world as well as to society. The Journal is abstracted and indexed in several databases, including Social Sciences Citation Index, ANBAR, Current Contents, Management Contents, Management Literature in Brief, PsycINFO, Information Service, RePEc, Academic Journal Guide, ABI/Inform, INSPEC, etc.