Xiaomin Li, Ashley Kuelz, Muhammad Aamir Khan, Ashley B. LeBaron-Black
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What My Parents Did for Me: Parental Financial Sacrifice, Money Scripts, and Financial Behaviors Among Hong Kong Youths in Low-SES Households
Drawing on the family financial socialization model, this study examines parental financial sacrifice—parents prioritize their children's future over their own financial needs—and its associations with youths' financial behaviors. We investigated three types of financial behaviors: (1) short-term management (e.g., saving and spending), (2) long-term management (e.g., investing), and (3) financial enabling (e.g., over-giving or oversharing). Additionally, we explored the mediating role of money scripts—emotionally charged beliefs about money—and their organization into distinct profiles. Based on cross-sectional data from 1000 Hong Kong youths in low-SES households, we found that higher-level parental financial sacrifice was associated with healthier short- and long-term money management but lower-level financial enabling. These associations were mediated by money script profiles—the diverse combinations of money-related beliefs. These results underscore the distinctive financial socialization experiences of youths in low-SES households while highlighting the value of understanding money script profiles to mitigate their challenges.
期刊介绍:
The ISI impact score of Journal of Consumer Affairs now places it among the leading business journals and one of the top handful of marketing- related publications. The immediacy index score, showing how swiftly the published studies are cited or applied in other publications, places JCA seventh of those same 77 journals. More importantly, in these difficult economic times, JCA is the leading journal whose focus for over four decades has been on the interests of consumers in the marketplace. With the journal"s origins in the consumer movement and consumer protection concerns, the focus for papers in terms of both research questions and implications must involve the consumer"s interest and topics must be addressed from the consumers point of view.