来自党派媒体的来源不一致的新闻：期望违反作为改善对党外媒体态度的一种方式

IF 4.9 1区文学 Q1 COMMUNICATION

Communication Research Pub Date : 2025-05-31 DOI:10.1177/00936502251343980

Masahiro Yamamoto, Chia-Heng Chang

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引用次数: 0

摘要

根据期望违背理论（EVT），我们预测与党外媒体意识形态立场不一致的新闻内容会形成积极的期望违背，从而导致党外人士更倾向于看待这些媒体。为了验证这一预测，我们进行了两个在线实验，让参与者从党内（民主党的CNN，共和党的福克斯新闻）或党外（民主党的福克斯新闻，共和党的CNN）媒体上观看来源一致或来源不一致的新闻标题。研究1表明，接触来自外部媒体的来源不一致的新闻标题通过意外性和正效性导致更有利的感觉温度计。研究2进一步表明，这些通过非预期价和正价产生的间接效应在高剂量暴露时更大，但即使在低剂量暴露时仍然显著。讨论了理论和实践意义。

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Source-Inconsistent News From Partisan Media: Expectancy Violations as a Way to Improve Attitudes Toward Out-Party Media

Drawing on Expectancy Violation Theory (EVT), we predict that news content that is inconsistent with out-party media’s ideological stance forms a positive expectancy violation and thus leads partisans to view these outlets more favorably. To test this prediction, we conducted two online experiments where participants viewed source-consistent or source-inconsistent news headlines from in-party (CNN for Democrats, Fox News for Republicans) or out-party (Fox News for Democrats, CNN for Republicans) media. Study 1 showed that exposure to source-inconsistent news headlines from out-party media led to more favorable feeling thermometers through unexpectedness and positive valence. Study 2 further showed that these indirect effects through unexpectedness and positive valence were larger with a high dose of exposure, but still significant even with a low dose of exposure. Theoretical and practical implications are discussed.

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来源期刊

Communication Research COMMUNICATION-

CiteScore

17.10

自引率

0.00%

发文量

期刊介绍： Empirical research in communication began in the 20th century, and there are more researchers pursuing answers to communication questions today than at any other time. The editorial goal of Communication Research is to offer a special opportunity for reflection and change in the new millennium. To qualify for publication, research should, first, be explicitly tied to some form of communication; second, be theoretically driven with results that inform theory; third, use the most rigorous empirical methods; and fourth, be directly linked to the most important problems and issues facing humankind. Critieria do not privilege any particular context; indeed, we believe that the key problems facing humankind occur in close relationships, groups, organiations, and cultures.