情感对新闻推荐app用户持续使用意愿的影响:认知-影响-关注框架下的算法欣赏与疲劳研究

IF 2.1 4区 心理学 Q2 PSYCHOLOGY, EXPERIMENTAL
Ke Zhang , Yuchen Xie , Yutong He , Jing Wang
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引用次数: 0

摘要

本研究基于认知-影响-认知模型,探讨了情绪在用户感知与继续使用推荐新闻app的意愿之间的关系中所起的作用。选取国内注册用户最多的新闻推荐应用今日头条作为研究对象,共收集有效问卷1014份。基于中介和调节检验的结果表明,算法欣赏在感知新闻价值、感知推荐个性化、感知推荐可解释性和持续使用意愿之间起中介作用。算法疲劳在用户感知信息变窄、感知内容质量低下、感知信息过载和持续使用意愿之间起中介作用。隐私关注负向调节算法欣赏对继续使用意愿的正向影响,正向调节算法疲劳对继续使用意愿的负向影响。提升用户对推荐新闻app的持续使用意愿,需要关注算法欣赏和算法疲劳这两个情感因素,从而提升用户体验,实现平台与用户的双赢。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Emotional influences on user continuous use intention in recommended news apps: A study of algorithm appreciation and fatigue within the cognition-affect-conation framework
Based on the Cognition-Affect-Conation Model, this study explores the role of emotions in the relationship between users' perceptions and intention to continue using recommended news apps. TouTiao (recommended news application with the largest number of registered users in China) was chosen as the research object and a total of 1014 valid questionnaires were collected. The results based on mediation and moderation tests show that algorithm appreciation plays a mediating role among the perceived news value, the perceived recommendation personalization, the perceived recommendation explainability and the continuance usage intention. Algorithm fatigue plays a mediating role among users' perceived information narrowing, perceived content low quality, perceived information overload and continuance usage intention. Privacy concerns negatively moderate the positive effect of algorithm appreciation on continuance usage intention, while positively moderating the negative effect of algorithm fatigue on continuance usage intention. To enhance users' continuance usage intention recommended news apps, it is necessary to pay attention to the two emotional elements of algorithm appreciation and algorithm fatigue, thereby improving user experience, and achieving a win-win situation between the platform and users.
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来源期刊
Acta Psychologica
Acta Psychologica PSYCHOLOGY, EXPERIMENTAL-
CiteScore
3.00
自引率
5.60%
发文量
274
审稿时长
36 weeks
期刊介绍: Acta Psychologica publishes original articles and extended reviews on selected books in any area of experimental psychology. The focus of the Journal is on empirical studies and evaluative review articles that increase the theoretical understanding of human capabilities.
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