从评论到反思：通过用户生成的内容了解非洲旅游目的地的游客情绪和满意度

IF 4 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM

Annals of Tourism Research Empirical Insights Pub Date : 2025-04-08 DOI:10.1016/j.annale.2025.100174

Esi Akyere Mensah , Doreen Nyarko Anyamesem Odame , Isaac Ankrah , Theresa Obuobisa-Darko , Robert Ebo Hinson

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引用次数: 0

摘要

用户生成的内容继续影响着全球旅游趋势，但非洲日益增长的旅游业受到的关注有限。本研究通过调查2018年至2023年10个非洲目的地的游客情绪和满意度来解决这一差距。采用混合方法和先进的机器学习技术，结果显示出普遍的积极情绪，无论是人们常去的目的地还是很少有人去的目的地，都提供了独特的体验和满意度。除此之外，本研究通过将重点扩展到非洲目的地，以捕捉不断变化的游客情绪，从而有助于旅游研究。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

From reviews to reflections: Understanding tourist sentiments and satisfaction in African destinations through user-generated content

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From reviews to reflections: Understanding tourist sentiments and satisfaction in African destinations through user-generated content

User-generated content continues to shape global tourism trends, yet Africa's growing tourism sector has received limited attention. This study addresses this gap by investigating tourist sentiments and satisfaction across ten African destinations from 2018 to 2023. Employing a mixed method approach with advanced machine learning techniques, the results reveal generally positive sentiment, with both well-trodden and less-travelled destinations offering distinct experience and satisfaction. Among others, this study contributes to tourism research by expanding the focus to African destinations to capture evolving tourist sentiments.

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来源期刊

Annals of Tourism Research Empirical Insights Social Sciences-Sociology and Political Science

CiteScore

5.30

自引率

0.00%

发文量

审稿时长

106 days