衡量商学院研究对学术界、教学、社会和决策者的长期影响

IF 5.9 2区 管理学 Q1 BUSINESS
Michael Haenlein , Andrew Jack
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引用次数: 0

摘要

研究以这样或那样的方式影响着几乎每一所商学院的活动。它是决定学校声誉、教师招聘和学生需求的基石。然而,尽管每年投入数十亿美元,但许多此类研究在学术界之外受到的关注有限。本文介绍了一个全面的概念框架,区分了四种类型的影响,这取决于主要利益相关者群体的研究地址。我们通过对学术界同仁、消费者/公共政策制定者、学生和管理者行为的影响,将学术、教学、社会和管理影响分开。通过提出一套短期影响信号和中期影响措施,我们绘制了从研究发表到长期影响的路径。我们的框架为商学院院长、期刊编辑和教职员工提供了可行的见解。我们确定了衡量研究影响的当前挑战,包括产出的多样性、归因和数据的可用性。我们希望我们的框架能够指导决策者提高商学院研究的可见度和现实影响力。本文附带并解释了英国《金融时报》一项新的实验性独立研究排名(www.ft.com/bsis)的基本思路。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Measuring the long-term impact of business school research on academia, teaching, society and decision makers
Research shapes, in one way or another, the activities of nearly every business school. It is a cornerstone that defines institutional prestige, faculty recruitment, and student demand. However, despite the billions invested annually, much of this research receives limited attention beyond academia. This article introduces a comprehensive conceptual framework that distinguishes between four types of impact, depending on the primary stakeholder group the research addresses. We separate academic, teaching, societal, and managerial impact through its influence on the behavior of fellow academics, consumers/ public policymakers, students, and managers. By proposing a set of short-term impact signals and medium-term impact measures, we map the path from research publication to long-term impact. Our framework offers actionable insights for business school deans, journal editors, and faculty. We identify current challenges in measuring research impact, including output variety, attribution, and data availability. We hope our framework can guide decision-makers seeking to enhance the visibility and real-world influence of business school research. This article accompanies and explains the underlying thinking in an experimental new standalone Financial Times research ranking (www.ft.com/bsis)
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来源期刊
CiteScore
11.80
自引率
4.30%
发文量
77
审稿时长
66 days
期刊介绍: The International Journal of Research in Marketing is an international, double-blind peer-reviewed journal for marketing academics and practitioners. Building on a great tradition of global marketing scholarship, IJRM aims to contribute substantially to the field of marketing research by providing a high-quality medium for the dissemination of new marketing knowledge and methods. Among IJRM targeted audience are marketing scholars, practitioners (e.g., marketing research and consulting professionals) and other interested groups and individuals.
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