Aline Goneli de Lacerda, Luana de Oliveira Ribas, Estephany de Jesus, Ronaldo Ferreira de Araújo, Thaiane Moreira de Oliveira, Claudio Tinoco Mesquita
{"title":"Twitter (X)作为巴西心脏病专家的沟通和教育工具：概况、影响和挑战。","authors":"Aline Goneli de Lacerda, Luana de Oliveira Ribas, Estephany de Jesus, Ronaldo Ferreira de Araújo, Thaiane Moreira de Oliveira, Claudio Tinoco Mesquita","doi":"10.36660/abc.20230694","DOIUrl":null,"url":null,"abstract":"<p><strong>Background: </strong>Twitter (recently renamed to X) is a popular social media that can be used for health communication. There are few studies analyzing the profile of Brazilian cardiologists active on the platform.</p><p><strong>Objectives: </strong>To identify the profile of Brazilian cardiologists on Twitter (X), their online influence and reach, as well as their bios' description.</p><p><strong>Methods: </strong>A total of 1,083 accounts of Brazilian cardiologists were created between 2006 and 2021. Data were collected using the FollowerWonk tool and analyzed using the IRAMUTEQ software.</p><p><strong>Results: </strong>Most profiles were of men (76.5%) and 0.8% was institutional profiles. Most profiles had less than 100 followers (71%) and low social authority (81.8%). The 20 most influential profiles were mostly of men (80%) and highly concentrated in the southeast of Brazil (68%).</p><p><strong>Conclusions: </strong>Brazilian cardiologists prefer a personal and direct communication in social medias, rather than an institutional representation. There is a gender disparity among Brazilian cardiologists on Twitter (X), with a predominance of men. The most influential profiles were of men, and mostly located in the southeastern Brazil.</p>","PeriodicalId":93887,"journal":{"name":"Arquivos brasileiros de cardiologia","volume":"121 12","pages":"e20230694"},"PeriodicalIF":0.0000,"publicationDate":"2024-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://www.ncbi.nlm.nih.gov/pmc/articles/PMC11634314/pdf/","citationCount":"0","resultStr":"{\"title\":\"Twitter (X) as a Communication and Education Tool for Brazilian Cardiologists: Profile, Influence and Challenges.\",\"authors\":\"Aline Goneli de Lacerda, Luana de Oliveira Ribas, Estephany de Jesus, Ronaldo Ferreira de Araújo, Thaiane Moreira de Oliveira, Claudio Tinoco Mesquita\",\"doi\":\"10.36660/abc.20230694\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"<p><strong>Background: </strong>Twitter (recently renamed to X) is a popular social media that can be used for health communication. There are few studies analyzing the profile of Brazilian cardiologists active on the platform.</p><p><strong>Objectives: </strong>To identify the profile of Brazilian cardiologists on Twitter (X), their online influence and reach, as well as their bios' description.</p><p><strong>Methods: </strong>A total of 1,083 accounts of Brazilian cardiologists were created between 2006 and 2021. Data were collected using the FollowerWonk tool and analyzed using the IRAMUTEQ software.</p><p><strong>Results: </strong>Most profiles were of men (76.5%) and 0.8% was institutional profiles. Most profiles had less than 100 followers (71%) and low social authority (81.8%). The 20 most influential profiles were mostly of men (80%) and highly concentrated in the southeast of Brazil (68%).</p><p><strong>Conclusions: </strong>Brazilian cardiologists prefer a personal and direct communication in social medias, rather than an institutional representation. There is a gender disparity among Brazilian cardiologists on Twitter (X), with a predominance of men. The most influential profiles were of men, and mostly located in the southeastern Brazil.</p>\",\"PeriodicalId\":93887,\"journal\":{\"name\":\"Arquivos brasileiros de cardiologia\",\"volume\":\"121 12\",\"pages\":\"e20230694\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2024-11-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"https://www.ncbi.nlm.nih.gov/pmc/articles/PMC11634314/pdf/\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Arquivos brasileiros de cardiologia\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.36660/abc.20230694\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Arquivos brasileiros de cardiologia","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.36660/abc.20230694","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Twitter (X) as a Communication and Education Tool for Brazilian Cardiologists: Profile, Influence and Challenges.
Background: Twitter (recently renamed to X) is a popular social media that can be used for health communication. There are few studies analyzing the profile of Brazilian cardiologists active on the platform.
Objectives: To identify the profile of Brazilian cardiologists on Twitter (X), their online influence and reach, as well as their bios' description.
Methods: A total of 1,083 accounts of Brazilian cardiologists were created between 2006 and 2021. Data were collected using the FollowerWonk tool and analyzed using the IRAMUTEQ software.
Results: Most profiles were of men (76.5%) and 0.8% was institutional profiles. Most profiles had less than 100 followers (71%) and low social authority (81.8%). The 20 most influential profiles were mostly of men (80%) and highly concentrated in the southeast of Brazil (68%).
Conclusions: Brazilian cardiologists prefer a personal and direct communication in social medias, rather than an institutional representation. There is a gender disparity among Brazilian cardiologists on Twitter (X), with a predominance of men. The most influential profiles were of men, and mostly located in the southeastern Brazil.
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