揭示环境存在与客户满意度之间的联系:环保住宿在线评论的跨文化分析

IF 5.4 3区 材料科学 Q2 CHEMISTRY, PHYSICAL
Yahaira Lisbeth Moreno-Brito, Jue Wang, Hak-Seon Kim
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引用次数: 0

摘要

本研究探讨了生态酒店满意度中的生态存在和生态意识。根据数学公式和语言调查字数统计(LIWC)分析了来自厄瓜多尔和印度尼西亚生态酒店的 7471 篇评论。方差分析(ANOVA)和回归分析显示了不同文化背景下环境意识和满意度的差异。研究结果表明,字数、感知和绿色深度对厄瓜多尔的满意度有显著影响,而真实性、感知、深度和存在感则对印度尼西亚的满意度有影响。此外,印尼顾客对生态友好型实践的理解更高,但厄瓜多尔顾客的总体满意度更高。这些文化差异为酒店业提供了宝贵的洞察力,有助于提升客人在生态友好型酒店的体验。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Unraveling the Nexus Between Environmental Presence and Customer Satisfaction: A Cross-Cultural Analysis of Online Reviews of Eco-Friendly Accommodations

This study explores the ecological presence and awareness of eco-hotel satisfaction. 7471 reviews from Ecuador and Indonesia eco-hotels were analyzed based on mathematical equations and Linguistic Inquiry Word Count (LIWC). Analysis of variance (ANOVA) and regression analysis depicted differences in environmental awareness and satisfaction across cultures. The findings indicate that word count, perception, and green depth significantly impact satisfaction in Ecuador, while authenticity, perception, depth, and presence influence that in Indonesia. Furthermore, Indonesian customers had a higher understanding of eco-friendly practices, but Ecuador reported higher overall satisfaction. These cultural differences provide valuable insights into the hospitality industry to enhance the guest experience at eco-friendly accommodations.

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来源期刊
ACS Applied Energy Materials
ACS Applied Energy Materials Materials Science-Materials Chemistry
CiteScore
10.30
自引率
6.20%
发文量
1368
期刊介绍: ACS Applied Energy Materials is an interdisciplinary journal publishing original research covering all aspects of materials, engineering, chemistry, physics and biology relevant to energy conversion and storage. The journal is devoted to reports of new and original experimental and theoretical research of an applied nature that integrate knowledge in the areas of materials, engineering, physics, bioscience, and chemistry into important energy applications.
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