虚拟现实旅游体验的情感动态:日重建和生理方法的应用

IF 4.1 3区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM
Shanshi Li, Danni Zheng, Jueying Zhan
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引用次数: 0

摘要

本研究探讨了在虚拟现实旅游体验过程中,实时情绪的连续性如何影响对这种体验的回顾性评估。共有 363 名参与者参与了虚拟现实旅游体验,同时收集了他们的自我报告和皮肤电导数据。研究结果表明,在消费者对虚拟现实旅游体验的观后评价中,平均愉悦感在高峰和结束时刻占主导地位。同时,在虚拟现实旅游环境中,情绪唤醒峰值的时间被发现是消费者访问意向的重要预测因素。这些发现加深了我们对个人如何根据瞬间情感数据评估虚拟现实目的地体验的理解,并扩展了情感动态和虚拟现实旅游方面的文献。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Emotional dynamics of virtual reality tourism experience: An application of day reconstruction and physiological methods

This study investigates how the succession of real-time emotions during a virtual reality tourism experience can shape the retrospective assessment of such experience. A total of 363 participants were exposed to a virtual reality tourism experience while their self-report and skin conductance data were collected. Results reveal that average pleasure dominates peak and end moments in driving consumers' post-viewing evaluation of virtual reality tourism experience. Meanwhile, the time to emotional arousal peak was found to be a significant predictor of consumers' visit intention in the virtual reality tourism setting. The findings advance our understanding of how individuals assess virtual reality destination experience on the basis of moment-to-moment affective data and extend the literature on emotional dynamics and virtual reality tourism.

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来源期刊
International Journal of Tourism Research
International Journal of Tourism Research HOSPITALITY, LEISURE, SPORT & TOURISM-
CiteScore
9.00
自引率
4.30%
发文量
60
期刊介绍: International Journal of Tourism Research promotes and enhances research developments in the field of tourism. The journal provides an international platform for debate and dissemination of research findings whilst also facilitating the discussion of new research areas and techniques. IJTR continues to add a vibrant and exciting channel for those interested in tourism and hospitality research developments. The scope of the journal is international and welcomes research that makes original contributions to theories and methodologies. It continues to publish high quality research papers in any area of tourism, including empirical papers on tourism issues. The journal welcomes submissions based upon both primary research and reviews including papers in areas that may not directly be tourism based but concern a topic that is of interest to researchers in the field of tourism, such as economics, marketing, sociology and statistics. All papers are subject to strict double-blind (or triple-blind) peer review by the international research community.
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