Exploration of the Integration of Immersive Media Technology into Ideological and Political Education Courses in Colleges and Universities

Currently, the teaching of ideological and political courses in colleges and universities faces some problems and challenges. On the one hand, the traditional teaching methods of ideological and political courses are single and lack innovation, which are difficult to meet the diverse needs of students; on the other hand, students' participation in ideological and political courses is not high, lacking enthusiasm and initiative. In addition, with the popularization and application of information technology, students have more diversified channels to obtain information, which puts higher demands on the teaching quality and effectiveness of ideological and political courses. This article focuses on the characteristics of immersive media technology, as well as the advantages, problems, and solutions of using immersive media technology to improve the teaching effectiveness of ideological and political theory courses in colleges and universities. Firstly, it introduces the development status and characteristics of immersive media technology. Secondly, it analyzes the outstanding advantages of immersive media technology in teaching from the following aspects: virtual reality and augmented reality; sensory stimulation and emotional experience; as well as human-computer interaction and self-harmony. Thirdly, it proposes ways to improve teaching effectiveness based on immersive media technology from three aspects: theoretical research, historical research, and practical research of ideological and political courses in colleges and universities. Finally, it discusses the problems existing in the teaching of these courses using immersive media technology and proposes solutions.