Emerging Trends in Hospitality Sector

Presently, the travel and tourism sector has become an integral part of the global economy, exerting both direct and indirect influence on it. The tourism and hospitality sector are operating in an increasingly competitive environment. Despite the industry’s magnitude and intricacy, numerous branches are presently interconnected through technological means. Presently, individuals are capable of simultaneously reserving hotel accommodations, airline tickets, rental vehicles, and excursions via computer systems. When utilized in moderation, this expansion generates economic expansion, employment increases, social progress, and the preservation of natural resources. The hotel industry is increasingly inclined towards digital transformations due to the growing digital demand, ubiquitous connectivity, and the emerging paradigm of tourism. The objective of this research paper is to recognize, evaluate, and describe forthcoming trends that have been observed thus far in the domain of hospitality and tourism. By providing supplementary contributions to the domain of technological utilization in the hospitality and tourism sector, it establishes a solid foundation of knowledge. Additionally, the concept of environmental sustainability as it pertains to the hospitality sector is investigated in this study. Prior to the recent past, the hospitality and tourism sector exhibited a relatively low level of concern regarding the environmental impact caused by its facilities and operations. As environmental degradation worsens, societies are recognizing the critical need to enforce and implement more efficient environmental management practices. The observed phenomena of global warming, environmental degradation, and climate change, as well as the growth of the global population and industrial activity, are all contributing factors to the increasing significance of environmental sustainability. This study demonstrates that in the future, digital transformation and customer-centric approaches may have a profound impact on the marketing environment within the hospitality sector.