Exploring the impact of negative online feedback on well-being: A comprehensive analysis incorporating Big-Five personality traits and physiological responses

This study investigates the dynamics between social media engagement and well-being, employing a multi-dimensional analysis encompassing psychological, behavioral, social media usage patterns, and physiological perspectives. Through the utilization of electrodermal activity, our study identified a statistically significant increase following exposure to a negative comment. In addition, analysis of facial expressions revealed a variety of reactions, including laughter, irritation, sadness, and neutrality, once participants were confronted with the negative comment. Our analysis revealed intriguing insights into the relationship between personality traits and social media interactions. We observed that individuals with higher agreeableness were more likely to contemplate deactivating social media platforms. Conversely, lower levels of neuroticism were associated with self-reported social media addiction, while extraversion showed a positive correlation with increased posting frequency. These findings highlight the intricate relationship between individual personality traits and reactions to negative social media experiences, offering valuable insights into the complex dynamics of online interactions and their effects on overall well-being.