中小企业销售增长中的敏捷性和销售导向灵活性的作用:转型国家视角

IF 4.6 Q2 MATERIALS SCIENCE, BIOMATERIALS
Dario Miočević, Maja Arslanagić-Kalajdžić
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引用次数: 0

摘要

受基于资源的观点的启发,本研究重点关注两类能力:动态能力(即敏捷性)和普通能力(销售能力)。我们的目的是研究那些培养了卓越销售能力的中小型企业是否也具有这种能力。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
The Role of Agility and Sales Orientation Ambidexterity in SME Sales Growth: Transition Country Perspective
Inspired by the resource-based view, this study focuses on two types of capabilities: dynamic (i.e. agility) and ordinary (sales capabilities). We aim to investigate whether SMEs that cultivate exc...
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来源期刊
ACS Applied Bio Materials
ACS Applied Bio Materials Chemistry-Chemistry (all)
CiteScore
9.40
自引率
2.10%
发文量
464
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