Shiyu Yang , Dominique Brossard , Nan Li , Leonardo Barolo Gargiulo
{"title":"缩小 COVID-19 疫苗知识的差距:多模式叙述对不同科学素养水平的信息阐述和回忆的影响","authors":"Shiyu Yang , Dominique Brossard , Nan Li , Leonardo Barolo Gargiulo","doi":"10.1016/j.cegh.2024.101681","DOIUrl":null,"url":null,"abstract":"<div><h3>Objective</h3><p>The study examines the effects of message modalities (visual vs. textual) and rhetorical approaches (narrative vs. expository information) on the elaboration and recall of COVID-19 vaccine information among individuals with diverse levels of science literacy.</p></div><div><h3>Methods</h3><p>We recruited 328 U.S. adults who were not fully vaccinated against COVID-19 and measured their message elaboration and information recall following exposure to a comic strip, an infographic, a written story, and a short article pertaining to the safety of COVID-19 vaccines.</p></div><div><h3>Results</h3><p>Results indicated no significant difference in levels of message elaboration and information recall among the four treatment groups. However, exposure to narratives mitigated the gap in message elaboration, whereas exposure to visual information reduced the disparity in information recall among individuals with varying levels of science literacy.</p></div><div><h3>Conclusion</h3><p>Narratives can serve as a powerful tool for engaging individuals with lower levels of science literacy, as well as reducing the dependence on scientific knowledge for information processing among those with higher literacy levels. Furthermore, the inclusion of visuals in vaccine messages can augment their effectiveness in fostering shared knowledge among audiences with varying levels of science literacy.</p></div>","PeriodicalId":46404,"journal":{"name":"Clinical Epidemiology and Global Health","volume":null,"pages":null},"PeriodicalIF":2.3000,"publicationDate":"2024-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://www.sciencedirect.com/science/article/pii/S2213398424001775/pdfft?md5=737d005b8896ee4bd703fb0ffbeef13e&pid=1-s2.0-S2213398424001775-main.pdf","citationCount":"0","resultStr":"{\"title\":\"Bridging gaps in COVID-19 vaccine knowledge: Effects of multimodal narratives on message elaboration and recall across science literacy levels\",\"authors\":\"Shiyu Yang , Dominique Brossard , Nan Li , Leonardo Barolo Gargiulo\",\"doi\":\"10.1016/j.cegh.2024.101681\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"<div><h3>Objective</h3><p>The study examines the effects of message modalities (visual vs. textual) and rhetorical approaches (narrative vs. expository information) on the elaboration and recall of COVID-19 vaccine information among individuals with diverse levels of science literacy.</p></div><div><h3>Methods</h3><p>We recruited 328 U.S. adults who were not fully vaccinated against COVID-19 and measured their message elaboration and information recall following exposure to a comic strip, an infographic, a written story, and a short article pertaining to the safety of COVID-19 vaccines.</p></div><div><h3>Results</h3><p>Results indicated no significant difference in levels of message elaboration and information recall among the four treatment groups. However, exposure to narratives mitigated the gap in message elaboration, whereas exposure to visual information reduced the disparity in information recall among individuals with varying levels of science literacy.</p></div><div><h3>Conclusion</h3><p>Narratives can serve as a powerful tool for engaging individuals with lower levels of science literacy, as well as reducing the dependence on scientific knowledge for information processing among those with higher literacy levels. Furthermore, the inclusion of visuals in vaccine messages can augment their effectiveness in fostering shared knowledge among audiences with varying levels of science literacy.</p></div>\",\"PeriodicalId\":46404,\"journal\":{\"name\":\"Clinical Epidemiology and Global Health\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":2.3000,\"publicationDate\":\"2024-07-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"https://www.sciencedirect.com/science/article/pii/S2213398424001775/pdfft?md5=737d005b8896ee4bd703fb0ffbeef13e&pid=1-s2.0-S2213398424001775-main.pdf\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Clinical Epidemiology and Global Health\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://www.sciencedirect.com/science/article/pii/S2213398424001775\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q2\",\"JCRName\":\"PUBLIC, ENVIRONMENTAL & OCCUPATIONAL HEALTH\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Clinical Epidemiology and Global Health","FirstCategoryId":"1085","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S2213398424001775","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"PUBLIC, ENVIRONMENTAL & OCCUPATIONAL HEALTH","Score":null,"Total":0}
Bridging gaps in COVID-19 vaccine knowledge: Effects of multimodal narratives on message elaboration and recall across science literacy levels
Objective
The study examines the effects of message modalities (visual vs. textual) and rhetorical approaches (narrative vs. expository information) on the elaboration and recall of COVID-19 vaccine information among individuals with diverse levels of science literacy.
Methods
We recruited 328 U.S. adults who were not fully vaccinated against COVID-19 and measured their message elaboration and information recall following exposure to a comic strip, an infographic, a written story, and a short article pertaining to the safety of COVID-19 vaccines.
Results
Results indicated no significant difference in levels of message elaboration and information recall among the four treatment groups. However, exposure to narratives mitigated the gap in message elaboration, whereas exposure to visual information reduced the disparity in information recall among individuals with varying levels of science literacy.
Conclusion
Narratives can serve as a powerful tool for engaging individuals with lower levels of science literacy, as well as reducing the dependence on scientific knowledge for information processing among those with higher literacy levels. Furthermore, the inclusion of visuals in vaccine messages can augment their effectiveness in fostering shared knowledge among audiences with varying levels of science literacy.
期刊介绍:
Clinical Epidemiology and Global Health (CEGH) is a multidisciplinary journal and it is published four times (March, June, September, December) a year. The mandate of CEGH is to promote articles on clinical epidemiology with focus on developing countries in the context of global health. We also accept articles from other countries. It publishes original research work across all disciplines of medicine and allied sciences, related to clinical epidemiology and global health. The journal publishes Original articles, Review articles, Evidence Summaries, Letters to the Editor. All articles published in CEGH are peer-reviewed and published online for immediate access and citation.