分析Narasi电视台创作团队通过Musyawarah节目针对2024年总统和副总统选举议题采取的议程设置策略

K. Y. S. Putri, Luthfi Fazli, Ifan Iskandar, G. Gumelar, Rosmawaty Hilderiah Pandjaitan
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引用次数: 0

摘要

印尼正在执行总统和副总统的大选议程,大选每五年举行一次,2024 年是大选年,印尼人民将在这一年选出自己的领导人。因此,选举报道显然占据了大众媒体,尤其是电视媒体的节目内容和新闻。Narasi 电视台也通过播放有关 2024 年总统选举的特别节目 Musyawarah 来报道这些选举问题。在此基础上,本研究的目标是评估 Narasi 电视台创意团队在制定 2024 年总统大选媒体议程中的作用,以及确定 Narasi 电视台和创意团队通过 Musyawarah 节目对公众的预期。本文采用的研究方法是定性研究法,特别是描述-定量研究法,重点从文献综述和各种参考资料中获取数据,分析 Narasi 电视台创意团队如何通过 Musyawarah 节目将议程设置理论应用于 2024 年总统大选问题。结果表明,Narasi 电视台在 2024 年总统大选问题上的媒体议程如下:存在一个关于 2024 年总统大选问题的特别节目,即 Musyawarah 节目;创意团队在 Musyawarah 节目中的媒体议程,旨在提出围绕 2024 年总统大选的问题,这些问题尽管不如其他大众媒体重要,但却经常被忽视或忽视。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Analysis of the Agenda Setting Strategy Applied by Narasi TV’s Creative Team towards the 2024 Presidential and Vice-Presidential Election Issue through Musyawarah Program
Indonesia is carrying out the General Election Agenda for the President and Vice President, which is held every five years, and 2024 is an election year in which the Indonesian people will choose their leader. As a result, it is clear that election coverage dominates program content and news from the mass media, particularly television. Narasi TV also reported on these electoral issues by airing the Musyawarah show, a special program about the 2024 presidential election. Based on this, the study’s goals are to evaluate the role of Narasi TV’s creative team in shaping the media agenda for the 2024 presidential election, as well as to determine what Narasi TV and the creative team anticipate from the public through the Musyawarah program. The research method used in this article is a qualitative research method, specifically the descriptive-qualitative method, with a focus on data from literature reviews and various references to analyze how the Narasi TV creative team applies the Agenda Setting theory to the issue of the 2024 presidential election through the Musyawarah program. The results showed that Narasi TV’s media agenda on the issue of the 2024 presidential election is as follows: the existence of a special program on the issue of the 2024 presidential election, namely the Musyawarah program; and the creative team’s media agenda for the Musyawarah program, with an effort to raise issues around the 2024 presidential election that are frequently disregarded or neglected despite being less significant than other mass media.
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