区块链的商业模式:实证分析

Nitin Upadhyay
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引用次数: 0

摘要

由新兴技术促成的行业和企业的商业模式发展不足,而且支离破碎。区块链技术有望颠覆商业模式。然而,区块链研究方面的学术文献才刚刚开始出现,而且大多数文献都侧重于技术方面,而忽略了区块链应用的商业模式复杂性。本文填补了这一空白,并提出了区块链商业模式框架。研究采用了一种顺序探索性研究设计(SERD),包括两个关键阶段:第一阶段涉及文献综述和访谈,以划分区块链商业模式的构建模块和类型;随后进行调查,以确定最相关的构建模块和类型。调查结果有助于制定专门针对区块链应用的框架、必要的构建模块和模块类型。各组织可以通过各种配置选项和机制来定制其业务模式,根据重要的得分水平来考虑每个区块内区块类型的排列。通过优先考虑得分高于区块平均水平的区块,企业可以评估其模型的性能,并指出需要改进的地方。建议的框架可作为开发区块链应用商业模式的参考点。
本文章由计算机程序翻译,如有差异,请以英文原文为准。

Business models for the Blockchain: An empirical analysis

Business models for the Blockchain: An empirical analysis

Business models of industries and ventures enabled by new and emerging technologies are under-developed and fragmented. The blockchain technology promises to disrupt the business models. However, the scholarly literature in blockchain research is only beginning to emerge, and the majority are focused on the technical aspect leaving aside the business model complexities for blockchain applications. This paper fills this gap and proposes a blockchain business model framework. The research utilizes a sequential exploratory research design (SERD), encompassing two key phases: an initial phase involving a literature review and interviews to delineate blockchain business model building blocks and types, followed by a subsequent survey to identify the most pertinent building blocks and types. The findings helped to formulate the framework, necessary building blocks, and block types specifically for the blockchain applications. Organizations can tailor their business model through various configuration options and mechanisms, considering the arrangement of block types within each block according to their significant score levels. By giving priority to those with scores above the block's average, organizations can evaluate the performance of their models and pinpoint areas for enhancement. The proposed framework can be considered as a reference point for developing business models for blockchain applications.

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