视频博客、讲故事的人还是角色?COVID-19 视频博客中的时序身份转换和多模态资源

IF 2.3 2区 文学 Q1 COMMUNICATION
Anna De Fina , Jungyoon Koh
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引用次数: 0

摘要

Vlog 作为构建个人经历的最流行数字流派之一,是研究数字故事的重要场所。尽管对正在发生的事件的叙述在 Vlog 中越来越常见,但对过去事件的叙述依然存在。由于 vlog 同时采用了这两种讲故事的模式,因此他们也充当了编辑的角色,对自己的素材进行策划和评论。因此,vlogger 在叙事中需要在人物、讲故事的人和 vlogger 这三种不同的时序身份之间进行转换。研究表明,Vlogger 的评判标准是其被感知到的真实性和可信度,以及其吸引观众参与的能力,因此,鉴于上述要求,Vlogger 要想获得更高的知名度,管理这些自我展示是非常复杂的。我们利用记录了 vlogger 在 COVID-19 中经历的 47 篇 YouTube vlog 的语料库,分析了 vlogger 如何在这些时序身份之间转换,并根据转换中涉及的时序及其功能的双重分类系统对这种转换进行了描述。我们发现,vlogger 通过使用多模态资源(如字幕、叠加媒体和镜头移动)在他们的 vlogger、讲故事者和角色之间转换焦点,并在这样做的过程中,通过将自己表现为有能力、可信和吸引人的内容创作者来满足他们为获得追随者而需要满足的要求。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Vlogger, storyteller or character? Chronotopic identity shifts and multimodal resources in COVID-19 vlogs

Vlogs, as one of the most popular digital genres for the construction of personal experience, are an important site for the study of digital storytelling. Although the narration of ongoing events is becoming increasingly common in vlogs, narration of past events is still present. As they incorporate both storytelling modes, vloggers also act as editors curating and commenting on their materials. Thus, vloggers are presented with the task of transitioning between different chronotopic identities as characters, storytellers, and vloggers in their narratives. Research has shown that vloggers are judged based on perceived authenticity and credibility, as well as their ability to involve viewers, therefore managing these self-presentations is complex in view of the above requirements which have to be met if vloggers want to attain greater popularity. Drawing on a corpus of 47 YouTube vlogs documenting vloggers’ experiences of COVID-19, we analyze how vloggers transition between these chronotopic identities, and describe such transitions according to a dual system of categorization based on the chronotopes involved in the transitions and their function. We find that vloggers shift focus between their roles as vlogger, storyteller, and character through the use of multimodal resources such as captions, overlaid media, and camera movement, and in doing so, address the demands that they need to meet in order to gain followers by presenting themselves as competent, credible, and engaging content creators.

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来源期刊
Discourse Context & Media
Discourse Context & Media COMMUNICATION-
CiteScore
5.00
自引率
10.00%
发文量
46
审稿时长
55 days
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